video marketing

LinkedIn Tests New, Larger Video Display In-Stream

As digital marketing evolves, platforms like LinkedIn continually seek innovative ways to boost user engagement and improve brand visibility. The addition of larger video displays in-stream might just be the game-changer many marketers have been waiting for. This feature reflects…

YouTube Expands Access to Auto-Dubbing in Different Languages

In an increasingly globalized digital world, effective communication has never been more crucial. This is especially true for content creators who aim to reach a diverse audience. YouTube has recently made strides in this area by expanding access to its…

The Rise of Video Marketing in E-Commerce: Strategies for Success

In today’s digital landscape, the role of video marketing in e-commerce has become increasingly prominent. As consumer behavior shifts toward more visual content, businesses that harness the power of video are reaping the rewards. Industry statistics suggest that consumers are…

Brightcove Unveils Marketing Insights to Boost Video ROI

Brightcove has taken a significant step in refining video marketing measurement with the introduction of its new feature, Marketing Insights. This innovative tool aims to empower marketers with advanced capabilities to track the impact of their video content, thereby enhancing…