Marketers gather at MACH THREE in New York to discuss approaches to composable architecture. Image: The MACH Alliance. Marketers gathered in New York last week to share strategies and gains…
June 2024
Despite the increasing digitization of shopping, many consumers still focus on price sensitivity and savings. Historically, economic fluctuations have always influenced shopping behaviors. The Ipsos study on shopping apps in…
In the age of unlimited information, decision paralysis has become a significant challenge for businesses and consumers alike. With so many choices, the fear of making the wrong decision can…
This month has been full of exciting developments in the world of e-commerce! The landscape is alive with buzz and activity, and we’re here to keep you informed. We’ve gathered…
Lowe’s counts on more digital B2B sales to counter weaker DIY demand
Home improvement retail chain Lowe’s is feeling the downturn in consumer spending on home projects. In the meantime, the company is counting on B2B ecommerce sales from professional contractors to…
Shawn Cope In Part 2 of our Machine Customers series, we further expand on the emerging $30 trillion business-to-AI (B2A) marketplace. In Part 1, “The coming era of machine customers,”…
Amazon’s 10th Prime Day Event Returns July 16 & 17 With Exclusive Deals for Prime Members
Amazon announced that customers can save big this summer during its 10th Prime Day event. From July 16 at 12:01 a.m. PDT through July 17, Prime members will get exclusive…
Performance media has enjoyed many years of supercharged growth. Its high trackability in digital media has made it a preferred investment for marketers and CMOs alike, looking to drive direct…