CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

Empowering Marketers with Advanced Conversion Rate Optimization Tools and Data-Driven Strategies to Maximize Growth, Improve User Experience, and Drive Sustainable Results

Month: July 2024

Small businesses see headwinds and ecommerce growth ahead

According to a recent survey conducted by DHL, U.S. small businesses are optimistic about their growth prospects in ecommerce sales, despite facing economic and political uncertainties. Out of 1,000 small merchants surveyed, a remarkable 65% expect an increase in their…

Thrive Market Reveals Newest Quality Standards

Thrive Market has recently launched an ambitious set of quality standards, described as “the highest quality standards in the industry.” With an acceptance rate of less than 10%, Thrive Market Approved products—amounting to 5,500 brand-name and private label offerings—must meet…

Experts weigh in on the complexities of the EU AI Act implementation

The European Union’s Artificial Intelligence Act (EU AI Act), set to launch on August 1, 2024, aims to establish a comprehensive regulatory framework for AI across the EU. As businesses and tech leaders prepare for this landmark legislation, experts highlight…

Beyond Inc. revamps Overstock.com with fresh look, expanded inventory

Beyond Inc. has revitalized Overstock.com, providing the online retailer with an updated look and significantly expanded inventory that includes liquidation and factory direct categories. This transformation signals a bold new chapter for Overstock, aimed at enhancing customer experience and meeting…

Inmar Expands Partnership With Northeast Grocery to Build Retail Media Network

Inmar Intelligence has significantly reinforced its partnership with Northeast Grocery Inc. (NGI), the umbrella organization for Price Chopper/Market 32 and Tops Markets LLC. This collaboration will introduce the Northeast Grocery Shopper Link, an innovative omnichannel retail media network designed to…

Experience is everything for B2B buyers

The 2024 B2B Buyer Report from Sana Commerce highlights a significant trend: the preference of B2B buyers for online purchasing. In a landscape where digital interactions dominate, businesses must recognize that the buyer’s experience significantly influences decision-making. In fact, two…

Petco adds industry veteran as new CEO

Petco Health and Wellness Company, Inc. is poised for a transformative chapter with the appointment of retail industry veteran Joel D. Anderson as CEO, effective July 29, 2024. Anderson’s extensive background in retail management positions him uniquely to steer Petco…

Town & Country Markets Debuts Market-to-Table Restaurant

Town & Country Markets Unveils Innovative Market-to-Table Restaurant Town & Country (T&C) Markets, an independent grocer in the Puget Sound region, has recently launched Field House, a groundbreaking market-to-table restaurant that merges grocery shopping with dining. Partnering with acclaimed chef…

Natural Grocers Expands Own Brand of Sports Supplements

Natural Grocers is making a notable impact in the sports supplements market by introducing two new electrolyte products under its private brand. The company emphasizes quality with its offerings, which include Electrolyte Powder and Electrolyte Capsules, both certified to Good…

EXCLUSIVE: Here’s the Tea on Lipton’s Transformation

Just because a brand is steeped in history doesn’t mean it can’t transform when tastes, marketplaces, and values shift. A notable example is Lipton, a company rooted in tradition since 1880, which is actively pursuing new paths to achieve responsible…