2025 Predictions And 2024 Review: 10 Trends Marketers Need To Know For 2025 via @sejournal, @Kevin_Indig
2025 Predictions And 2024 Review: 10 Trends Marketers Need To Know For 2025 In the fast-paced world of digital marketing, staying ahead of the curve is essential for success. As we look towards the future, it’s crucial to take stock…
New Study Highlights Martech Challenges To Reach Target Audiences via @sejournal, @gregjarboe
The Impact of Martech Challenges on Reaching Target Audiences: Unveiling Insights from a Recent Study In the realm of digital marketing, the utilization of marketing technology (martech) has become a fundamental aspect of reaching and engaging target audiences effectively. However,…
Top 10 Digital Marketing Trends For 2025 via @sejournal, @gregjarboe
Top 10 Digital Marketing Trends For 2025 The landscape of digital marketing is constantly evolving, and staying ahead of the curve is crucial for businesses looking to thrive in the online realm. As we look ahead to 2025, it’s essential…
Email Marketing: An In-Depth Guide via @sejournal, @BennyJamminS
Email Marketing: An In-Depth Guide In the realm of digital marketing, email marketing remains a powerhouse tool for businesses to connect with their audience effectively. With the ability to reach, engage, and convert target customers, email campaigns have proven to…
“If Your Brand Comes Before Your Category, You’re Doing It Wrong” – Eddie Yoon, Nicolas Cole, Christopher Lochhead
“If Your Brand Comes Before Your Category, You’re Doing It Wrong” – Why Balancing Brand and Category is Crucial for Business Success In the competitive landscape of the business world, the relationship between a brand and its category is often…
“ChatGPT could be a game-changer for marketers, but it won’t replace humans any time soon” – Omar H. Fares
ChatGPT: Revolutionizing Marketing While Preserving the Human Touch The recent debut of ChatGPT in November 2022 has sent ripples through the marketing world. This AI-powered chatbot, developed by OpenAI, enables users to engage in conversations that mimic human interaction. The…
“Product Feature Prioritization —How to Align on the Right List” – Bob Pennisi
Product Feature Prioritization — How to Align on the Right List How does your team do product feature prioritization? Everyone has their ideas for potential features—from the product team to marketing to engineering to customers—and they all go to bat…
“Go-to-Market (GTM): A New Definition” – Karthi Ratnam
Go-to-Market (GTM): A New Definition The last 20 years have seen seismic changes in how buyers buy and how B2B companies market, sell, and deliver value. The primary driver of these changes is of course the digitization of everything –…
“Understanding Hallyu: The Impact of Korean Pop Culture” by Sanya Anand and David Seyheon Baek
Unlocking the Power of Hallyu: How Korean Pop Culture is Shaping Global Trends The Korean Wave, commonly referred to as Hallyu, has undeniably transformed the global cultural landscape, leaving an indelible mark on industries ranging from music and entertainment to…
“Does Marketing Need Curtailment for the Sake of Sustainability?” – Philip Kotler
Does Marketing Need Curtailment for the Sake of Sustainability? – Philip Kotler We are republishing this article given the critical nature of the subject at hand. If you missed this the first time, now is your chance to join the…
