Calling All Grocery Retail Media ‘Power Players’ Progressive Grocer and P2PI are offering a chance to reach key decision-makers and receive high-quality leads. In the ever-competitive world of grocery retail,…
Digital Marketing
Google's New Type Of Ad Auction, Reason Clean Fusion Power Is Needed
Google’s Revolutionary Approach to Ad Auctions: The Impact of Generative AI on Energy Consumption Google Research, in collaboration with the University of Chicago, has recently unveiled a groundbreaking paper that…
Is AI the New Marketing Snake-Oil? Labelling products with AI is common at present, with many technology industry observers scratching their heads to find a platform, service, or piece of…
Amazon Prime Day kicks off 4 days of sales July 8
Amazon Prime Day kicks off 4 days of sales July 8 Amazon Prime Day is just around the corner, and this year, the e-commerce giant is extending the event to…
X Will Soon Charge for Ads Based on the Size of Your Visuals
X Will Soon Charge for Ads Based on the Size of Your Visuals In the ever-changing landscape of digital marketing, it seems that there is always something new on the…
Snapchat Shares Insight into How it Influences Consumer Electronics Purchases
How Snapchat Influences Consumer Electronics Purchases: Insights for Marketers In the realm of digital marketing, understanding how different platforms influence consumer behavior is crucial for success. Recently, Snapchat shared valuable…
TikTok Launches Bulletin Boards for Broadcast Messaging from Creator and Brand Profiles
TikTok Launches Bulletin Boards for Broadcast Messaging from Creator and Brand Profiles TikTok, the popular social media platform known for its short-form video content, is stepping up its game with…
An AI Foray Into Email: New Tools Streamline Creation, Personalization, Firm Says
An AI Foray Into Email: How New Tools Streamline Creation and Personalization In the ever-evolving landscape of digital marketing, email remains a powerful tool for businesses to connect with their…
How can technical standards bridge or broaden the digital divide?
Bridging the Digital Divide: The Role of Technical Standards Behind the scenes of our everyday digital experiences lies a world of technical standards that enable global connectivity and determine who…
Canva unveils deep ChatGPT integration for seamless AI design
Canva Integrates OpenAI’s ChatGPT for Enhanced Design Capabilities Canva, the popular graphic design platform, has recently announced a groundbreaking integration with OpenAI’s ChatGPT. This integration marks a significant advancement in…