Pat Copeland Joins Moloco to Lead Machine Learning Efforts Moloco, a leading player in the realm of commerce media, has recently made a strategic move by appointing Pat Copeland as…
Rock Stars Billy Idol, Gwen Stefani, and Paul Stanley Shine in Workday Ads for AI Agents Workday, a prominent player in the realm of B2B advertising, has set its sights…
GenAI Transforms Spotify Ads: AI-Powered Targeting Tools for US and Canada In the realm of digital marketing, the ability to reach the right audience is paramount. With the ever-increasing competition…
The Allure of Nostalgia: Why Most Americans Would Pay Extra to Buy Retired Products They Once Loved ### In today’s fast-paced consumer culture, where new products hit the shelves at…
Pinched CMOs: Sales Growth Down, Pressure Increasing In the fast-paced world of marketing, Chief Marketing Officers (CMOs) are feeling the squeeze more than ever before. A recent survey has shed…
Marketers Fool Around On April 1 April Fool’s Day has long been the playground for pranks, jokes, and all-around silliness. It’s a day where everyone, including businesses, gets a free…
Why Dynamic Content Powered by 1st Party Data Will Define Retail Success in 2025 In the fast-paced world of retail, staying ahead of the curve is crucial for success. With…
Hellmann’s Trades Ketchup Packets For Mayo In the realm of condiments, there is an unspoken rivalry that has divided food enthusiasts for decades: ketchup versus mayonnaise. While ketchup has long…
LinkedIn Upgrades Campaign Manager with New Marketing Tools LinkedIn, the leading professional networking platform, has recently rolled out an upgrade to its Campaign Manager, introducing new features designed to streamline…
LinkedIn Upgrades Campaign Manager with New Marketing Tools LinkedIn, the leading professional networking platform, has recently rolled out significant upgrades to its Campaign Manager. These new features, such as Media…