CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

Empowering Marketers with Advanced Conversion Rate Optimization Tools and Data-Driven Strategies to Maximize Growth, Improve User Experience, and Drive Sustainable Results

Beauty and Fashion Retail

WE Fashion taps Oracle to gain agility, security of omnichannel operations

WE Fashion, a renowned global retail brand, has recently made a strategic move by partnering with Oracle to enhance the agility and security of its omnichannel operations. This collaboration marks a significant step towards optimizing the digital marketing and e-commerce…

Zalando revenue increased 4% in 2024

Zalando Revenue Increased 4% in 2024 After two years of declining revenue, Zalando has regained its growth path. Revenue grew by an estimated 3.9 percent to 10.5 billion euros last year, setting a new record. The company has again revised…

Samsung, SoundHound AI among 2024 Automation and Self Service award winners

Samsung, SoundHound AI Shine as Winners of 2024 Automation and Self-Service Awards The fifth annual Automation & Self-Service Awards, hosted by the Self-Service Innovation Summit, took place on December 10, honoring the trailblazers in kiosks, vending, artificial intelligence, and beyond….

Twinset attains 54% increase in ad performance with Tealium

Boost Your Ad Performance: Twinset Sees 54% Growth with Tealium Twinset, the renowned fashion brand, recently achieved a remarkable 54% increase in their ad performance by leveraging the power of Tealium’s advanced marketing solutions. This significant growth in performance highlights…

Kate Spade arrives in capital city in India

Kate Spade Arrives in the Capital City of India Kate Spade, the renowned fashion brand recognized for its chic handbags, accessories, and apparel, has made its highly anticipated debut in the bustling capital city of India. This strategic move marks…

Quick commerce boosts FMCG sector

Quick Commerce Revolutionizing FMCG Sector in India Quick commerce, the latest trend in the e-commerce landscape, has swiftly become a vital channel for India’s FMCG (Fast-Moving Consumer Goods) companies, catering to the increasing consumer demand for rapid deliveries. Companies such…

It won’t work : How Falguni Nayar proved investors wrong with Nykaa

It Won’t Work: How Falguni Nayar Proved Investors Wrong with Nykaa Falguni Nayar, the visionary founder of Nykaa, faced substantial skepticism from investors when she set out to build her beauty and fashion empire. Transitioning from a successful career in…