Navigating Scaling Challenges: Data-Driven Strategies and Trust for Fintechs in an Unstable Market In the ever-changing landscape of the financial technology industry, commonly known as Fintech, companies often find themselves…
Customer Relationship Management
Turn Data Into Dollars Through Personalization
Leveraging Data-Driven Personalization Strategies to Boost Revenue and Customer Loyalty In today’s competitive retail landscape, one of the key differentiators for businesses looking to drive growth, loyalty, and profitability lies…
Salesforce unveils Marketing Cloud Next for AI-driven campaigns
Salesforce Revolutionizes Marketing with Marketing Cloud Next: The Era of AI-Driven Campaigns In the fast-paced world of marketing, staying ahead of trends and technology is crucial for success. Salesforce, a…
Acquisiiton Chill: It Costs More To Pull In New Customers
Acquisition Chill: It Costs More To Pull In New Customers In the ever-competitive landscape of e-commerce, businesses often find themselves in a constant battle to attract new customers. The prevailing…
Salesforce turns to Google Cloud in AI race
Salesforce Turns to Google Cloud in AI Race In the ever-competitive landscape of artificial intelligence (AI) development, tech giants are constantly seeking ways to stay ahead of the curve. Salesforce,…
Nearly half of consumers expect personalized marketing
Personalized Marketing: Meeting the Expectations of Today’s Consumers In today’s digital age, where consumers are constantly bombarded with advertising messages, personalized marketing has become a key strategy for businesses aiming…
Ageas deploys LexID to create unified customer records & service
Ageas Enhances Customer Experience with LexID Integration Ageas, a prominent player in the insurance industry, has recently made a strategic move by adopting LexID for Insurance, a cutting-edge solution offered…
Tracking Email Warmth: New Tool Designed To Monitor Sentiment
Enhancing Email Marketing Strategies: Introducing a Novel Tool for Monitoring Sentiment In the realm of digital marketing, where data reigns supreme, understanding the emotional undertones of customer communication can be…
Sinch recognised as essential app in HubSpot ecosystem
Sinch Recognized as an Essential App in the HubSpot Ecosystem Sinch, a leading provider of cloud communications for mobile customer engagement, has recently been acknowledged as an Essential App within…
Why dynamic content powered by 1st party data will define retail success in 2025
Why Dynamic Content Powered by 1st Party Data Will Define Retail Success in 2025 In the fast-paced world of retail, staying ahead of the curve is crucial for success. With…