Meta Pulls All Political Ads in EU Ahead of New Transparency Law Meta, the parent company of social media giant Facebook, has made a significant decision to cease all political…
Digital Advertising
Public consultation: EU clarifies how DMA and GDPR work together
Public Consultation: Understanding the Relationship Between DMA and GDPR in the EU The recent release of guidelines by the European Union has shed light on how the Digital Markets Act…
Meta Expands Ad Verification Partnerships to Threads Placements
Meta Expands Ad Verification Partnerships to Threads Placements Meta, formerly known as Facebook, has taken a significant step towards providing more assurance for advertisers on its platform. The social media…
Microsoft Leans On Amazon For Its Demand-Side Platform
Microsoft Leans On Amazon For Its Demand-Side Platform In the ever-evolving landscape of digital advertising, strategic partnerships and consolidations can often shape the future of the industry. The recent decision…
Meta Is Shutting Off Political Ads in Europe This Week
Meta Is Shutting Off Political Ads in Europe This Week Meta, the parent company of social media giant Facebook, has recently announced that it will be shutting off political ads…
Meta faces fines in Netherlands over algorithm-first timelines
Meta Faces Fines in Netherlands Over Algorithm-First Timelines Meta, the parent company of social media giant Facebook, is facing fines in the Netherlands over its use of algorithm-first timelines. This…
Meta to use AI interactions for content and ad recommendations
Meta to Use AI Interactions for Content and Ad Recommendations Meta, formerly known as Facebook, is taking personalized content and advertising to the next level by incorporating AI interactions. Your…
Meta AI chat contents to be used to better target ads
How Meta AI Chat Contents Are Set to Revolutionize Ad Targeting Meta, the parent company of Facebook and Instagram, is gearing up to introduce groundbreaking changes to its privacy policies.…
Google Updates Ad Campaign Performance Insights
Unlocking the Power of Google’s Updated Ad Campaign Performance Insights Google recently rolled out new updates for its Meridian marketing mix model approach and Performance Max reporting. These enhancements are…
Albertsons retail media collective embraces video to power shopper-centric journey
Albertsons Retail Media Collective Boosts Shopper Engagement with Video Ads The retail landscape is constantly evolving, with digital marketing playing a crucial role in engaging shoppers and driving sales. Albertsons…