Core U.S. Local Ad Revenue Expected to Reach $171 Billion, Digital Media Takes the Lead The landscape of local advertising revenue in the United States is set for a significant…
Optimizing Mid-Roll Ad Placement: YouTube’s Latest Update Unveiled YouTube is no stranger to updates and changes, especially when it comes to advertising. The platform is constantly refining its algorithms and…
Taboola Unveils Realize Platform to Revolutionize Ad Performance Taboola, a leading content discovery and marketing platform, has recently announced the launch of Realize – a cutting-edge platform set to transform…
Chewy Unveils Updated Strategy for Chewy Ads Retail Media Network Chewy, Inc. is making a significant investment in revitalizing its retail media network, now rebranded as Chewy Ads. The strategic…
Apple, Google Face Challenges Across EU The European Commission has set its sights on tech giants Apple and Google, signaling a shift towards more stringent regulations within the ad industry.…
UK Publishers Take the Lead in Diversifying Mobile Gaming Ad Spend Markets When it comes to the mobile gaming industry, the United Kingdom is setting the pace in diversifying ad…
Microsoft Lets Ad Industry Know Quantum Isn’t Just A Google Thing The landscape of digital marketing is constantly evolving, with new technologies shaping the way businesses interact with consumers. As…
Instagram Adds Text-Only Testimonials to Partnership Ads Instagram has recently introduced a new feature that allows brands to showcase creator support for their products through text-only testimonials in partnership ads.…
Google’s New Feature: Text Prompts for Adding Adult People in Ads In a move to enhance the creative capabilities of advertisers, Google Ads has recently introduced a groundbreaking feature that…
Shedding Light On Some Really Dark Media In the realm of digital advertising, the recent Adalytics study has brought to light a disturbing trend that has left many in the…