TikTok Unveils Exciting Ad Updates to Revolutionize Marketing Strategies TikTok, the leading social media platform known for its viral trends and short-form videos, recently announced a series of groundbreaking advertising…
Influencer Marketing
What brands get wrong about influencer sourcing
What Brands Get Wrong About Influencer Sourcing In today’s digital age, influencer marketing has become a popular strategy for brands to reach their target audience authentically. However, many brands often…
YouTube Outlines Advanced Creator Collaboration Tools at NewFronts 2025
YouTube Outlines Advanced Creator Collaboration Tools at NewFronts 2025 In the ever-competitive digital marketing landscape, brands are constantly seeking new and innovative ways to connect with their target audiences. One…
LinkedIn Takes First Steps Towards Creator Monetization With ‘BrandLink’
LinkedIn Takes First Steps Towards Creator Monetization With ‘BrandLink’ LinkedIn, the professional networking platform, is making waves in the digital marketing world with its latest feature – ‘BrandLink’. This new…
Gen X influencers spark brand interest as social media booms
The Rise of Gen X Influencers: Capturing Brand Interest in the Social Media Era In the fast-paced world of social media marketing, one demographic is making a significant impact –…
Gen X influencers spark brand interest as social media booms
Gen X Influencers: A New Frontier for Brand Engagement In the ever-changing landscape of social media marketing, one demographic is emerging as a powerful force for brand engagement: Gen X…
YouTube Publishes New Insights Into the Rise of Virtual Influencers
The Impact of Virtual Influencers on YouTube: A New Era of Engagement In the ever-changing landscape of digital marketing, virtual influencers have been making waves across various social media platforms.…
Instagram Launches Monthly Performance Recap and Recommendations
Instagram Launches Monthly Performance Recap and Recommendations Instagram recently announced the launch of a new feature that is set to revolutionize the way businesses and influencers track their performance on…
TikTok Now Enables You to Highlight Comments from Selected Profiles During Live Streams
Enhance Your Live Streams: TikTok’s New Feature Allows Highlighting Comments from Selected Profiles TikTok, the rapidly growing social media platform, has once again upped its game with a new feature…
Meta Launches AI-Powered Creator Tools On Instagram
Meta Launches AI-Powered Creator Tools On Instagram Meta, the parent company of Instagram, is revolutionizing the way brands approach influencer marketing with the launch of AI-powered creator tools. In a…