A Closer Look CEO shares insight on making a personal customer connection
Building Strong Customer Loyalty Through Personal Connections: Insights from A Closer Look CEO In the competitive landscape of retail, where customers are constantly bombarded with discounts and sales, building strong loyalty can be a challenging task for brands. However, Chris…
UNFI Unveils Top Trends Ahead of Summer Selling Season
UNFI Unveils Top Trends Ahead of Summer Selling Season UNFI, a leading distributor of natural, organic, and specialty foods, has recently highlighted the key trends that are set to shape the upcoming summer selling season. At a recent trade show,…
The Trend Mill: 5 Predictions for Marketing In 2025
The Trend Mill: 5 Predictions for Marketing In 2025 As we look forward to the landscape of marketing in 2025, it’s essential to analyze the trends that have shaped consumer behavior in recent years. One significant shift that occurred in…
Consumers have big love for brand text interaction
Enhancing Customer Engagement: The Power of Brand Text Interaction In the fast-paced world of digital marketing, brands are constantly seeking innovative ways to connect with their customers. One strategy that has been gaining traction in recent years is brand text…
83% of UK consumers feel undervalued by brands
The Disconnect: 83% of UK Consumers Feel Undervalued by Brands In the realm of marketing and consumer loyalty, numbers often tell a compelling story. Recent statistics have unveiled a concerning trend as we step into 2025: while brands might revel…
25% Of Amazon Sellers Use Google AdWords, Search To Advertise, Per Study
The Impact of Google AdWords on Amazon Sellers: Overcoming Fears and Boosting Sales A recent study has revealed that a significant 25% of Amazon sellers are utilizing Google AdWords and search to advertise their products. This strategic move highlights the…
When Google VPS Becomes Next Search Targeting Option
When Google VPS Becomes the Next Frontier in Search Targeting Google’s unveiling of the visual positioning system (VPS) at its recent I/O conference has opened up a new realm of possibilities for marketers. This innovative technology is set to revolutionize…
“If you’re not thinking segments, you’re not thinking” – Anthony Ulwick
“If you’re not thinking segments, you’re not thinking” – Anthony Ulwick Segmentation in marketing has been a fundamental concept that has evolved over time, shaping how businesses understand and target their audiences. Anthony Ulwick, a prominent figure in innovation and…
How to keep holiday shoppers coming back in 2025
How to Keep Holiday Shoppers Coming Back in 2025 As we approach the holiday season in 2025, retailers are gearing up to capture the attention of shoppers amidst a competitive market. While attracting new customers is essential, the real value…
