Lesley Conway Named Head of Walmart Connect: A Strategic Move in the Retail Landscape Walmart has once again made headlines in the retail industry with its recent appointment of Lesley…
Retail Marketing
Shopper generations have a brand love language
The Impact of Brand Love Language on Shopper Generations In the ever-changing landscape of digital marketing and e-commerce, understanding the nuances of shopper behavior is crucial for success. One key…
SpartanNash Names VP, Marketing, Retail Banners SpartanNash, a prominent player in the retail industry, has recently announced the appointment of Matt Plumb as the Vice President of Marketing for Retail…
Germans are gaming more than ever: Why gamification in e-commerce will transform marketing in 2025
Germans are Gaming More than Ever: Why Gamification in E-Commerce Will Transform Marketing in 2025 With over 37 million gamers in Germany, the landscape of consumer engagement is evolving rapidly.…
“Bath & Body Works Campaign: Harnessing the Influence of Scent to Drive Sales” In the world of marketing, there is a powerful tool that has the ability to evoke emotions,…
“Revolutionizing Retail Marketing: DEEL Media and Pointsmith Unveil Innovative Print and Digital Signage Integration” DEEL Media and Pointsmith have joined forces to introduce a groundbreaking solution that seamlessly integrates print…
Pinterest Rolls Out Enhanced Visual Search Features
Pinterest Rolls Out Enhanced Visual Search Features Pinterest, the popular visual discovery platform, has recently rolled out some fresh new updates for its search feature. With the introduction of enhanced…
Marketing To Generational Taste: Gen Z, Boomers Respond In Different Ways In the ever-changing landscape of digital marketing, understanding generational differences is key to effectively reaching your target audience. With…
Kroger Taps Into Cherry Trend With Limited-Edition Private Label Collection
Kroger’s Exclusive Cherry-Inspired Collection: A Sweet Success Story Kroger, one of the leading supermarket chains in the United States, has once again demonstrated its innovative approach to catering to consumer…
Threads Ads Expand to All Meta Advertisers After initial testing, access to Threads ads is now widely available. Meta advertisers are now able to utilize this powerful advertising tool to…