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Walmart Continues to Broaden Foodservice Offerings With New Partnership

Walmart is expanding its foodservice offerings by partnering with Knuckies Hoagies, which will introduce its sandwich shops to 14 Walmart locations across six states, including Georgia, South Carolina, North Carolina, Tennessee, Oklahoma, and Texas. This collaboration highlights Walmart’s strategy of diversifying its food options and leveraging its vast customer base to meet growing demand for quick and delicious meals.

Knuckies Hoagies founder Todd Broaderick emphasizes the benefits of this partnership, stating, “The economics offered by Walmart are exceptional.” He notes that the prime locations and built-in customer base significantly benefit franchisees, ensuring a high demand for their products. The slogan, “Striving to make a difference: One Hoagie, One Guest, One Community at a time,” reflects the brand’s commitment to local engagement and service.

This alliance is part of Walmart’s broader strategy to enhance its foodservice with various restaurant collaborations. Recently, Walmart teamed up with Mr Gatti’s Pizza, adding pizza options to 92 stores across multiple states, and formed a partnership with Wonder to introduce a delivery-first concept with multiple restaurant options. Previous collaborations include the Uncle Sharkii Poke Bar and Food Geeks Eatery, demonstrating Walmart’s commitment to offering diverse, community-focused culinary experiences.

Given Walmart’s substantial reach, with over 255 million weekly customers worldwide and a fiscal year 2024 revenue exceeding $648 billion, this partnership with Knuckies Hoagies is likely to succeed. As Walmart continues to innovate in the foodservice sector, it paves the way for exciting developments that prioritize customer satisfaction and community engagement. This strategic move not only boosts Walmart’s foodservice division but also enhances the dining choices available to consumers, creating a win-win scenario for both businesses and customers alike.