Snapchat Streamlines Creator Monetization: What This Means for Marketers
In the fast-paced world of social media, platforms are constantly seeking ways to enhance the value for their content creators. Recently, Snapchat announced a crucial update to its monetization process, making it easier for creators to earn revenue from their…
Yahoo Identity Solutions Expand Access Across Key SSPs
In a significant move aimed at enhancing advertising effectiveness in a cookie-less world, Yahoo has announced the expansion of its Identity Solutions across key supply-side platforms (SSPs). This development allows publishers to better monetize their audiences by using Yahoo’s innovative…