GAI Performance Jumps For Media Buyers On The Open Internet PubMatic, a leading technology company in the digital advertising space, has recently unveiled a significant upgrade to its technology suite…
B2B E-commerce SolutionsDigital Advertising
Gopuff and Koddi Roll Out Incremental Ad Measurement Tools
Gopuff and Koddi Roll Out Incremental Ad Measurement Tools In a strategic move to elevate their advertising capabilities, Gopuff and Koddi have joined forces to introduce incremental ad measurement tools.…
Digital MarketingOnline Learning
Pinterest Adds New Elements to its Pinterest Academy Learning Platform
Pinterest Enhances Pinterest Academy with New Learning Elements Pinterest has recently introduced fresh elements to its Pinterest Academy learning platform, offering marketers new avenues to explore the diverse marketing options…
Advertising & MarketingFood & Grocery Retail
Hannaford Supermarkets Names Marketing Agency of Record
Hannaford Supermarkets Names The Variable as Marketing Agency of Record Hannaford Supermarkets, a well-known grocery chain, has recently announced that they have selected The Variable as their new Marketing Agency…
Digital MarketingSocial Media Advertising
Meta Expands Support for Third-Party Ad Placement Blocklists
Meta Expands Support for Third-Party Ad Placement Blocklists Meta, the parent company of social media giants Facebook and Instagram, recently announced a significant expansion in its support for third-party ad…
Consumer Behavior AnalysisDigital MarketingE-commerce CRO
X’s Usage Data Suggests a Decline in Time Spent Throughout 2024
X’s Usage Data Suggests a Decline in Time Spent Throughout 2024 In the fast-paced world of digital marketing and e-commerce, staying ahead of trends and shifts in consumer behavior is…