ALDI Blends ‘Summerween’ and Back-to-School in Latest Product Rollout German-based supermarket chain ALDI is once again making waves in the retail industry with its latest product rollout that cleverly blends…
back to school
Back-to-school spend projected to hit $30.9B
Back-to-School Spend Projected to Hit $30.9B As the back-to-school season approaches, parents and students are gearing up for a busy shopping period. According to recent projections, back-to-school spending in the…
With A Back-To-School Twist, 'Yes, JCPenney' Keeps Rolling
With A Back-To-School Twist, ‘Yes, JCPenney’ Keeps Rolling JCPenney, the renowned department store chain, is no stranger to innovative marketing campaigns. This time, with a back-to-school twist, the company has…
Parents will spend more this year on back to school needs
Back to School Shopping: How Retailers Can Capitalize on Increased Parental Spending As the back-to-school season approaches, retailers are gearing up for a surge in spending from parents preparing their…
American Eagle makes back-to-school push with Snapchat features
American Eagle’s Strategic Move: Leveraging Snapchat for Back-to-School Success American Eagle Outfitters is gearing up for the back-to-school season of 2025 by teaming up with Snapchat, a collaboration aimed at…
Reddit Publishes Back-to-School Marketing Guide
Unlocking Back-to-School Success: Key Insights from Reddit’s Marketing Guide As the back-to-school season approaches, marketers are gearing up to make the most of this crucial period for retail. To help…
Amazon Gearing Up for BTS Savings
Amazon Gearing Up for BTS Savings As the summer heat starts to sizzle, Amazon is gearing up for one of its most anticipated events of the year – Prime Day.…
Will Tariffs Affect Back-to-School Shopping Season?
Will Tariffs Affect Back-to-School Shopping Season? As the back-to-school shopping season approaches, retailers are bracing themselves for potential challenges brought on by tariffs. The looming threat of supply chain disruptions…
As families across the United States prepare for the new school year, Walmart has made a significant move by partnering with The Produce Moms (TPM) for a co-branded campaign focusing…