Rise in Returns Expected After Black Friday & Cyber Monday
As the dust settles from Black Friday and Cyber Monday, retailers brace for a notable uptick in product returns. Research from Advanced Supply Chain (ASC) and ReBound Returns indicates that about one in three shoppers are likely to return their…
Fun Black Friday fact: Big walking day for retail shoppers
As the holiday shopping season draws near, one fact stands out about Black Friday: it’s not just about great deals; it’s also a day filled with significant physical activity. According to a recent survey conducted by Kuru Footwear, Americans collectively…
AI drives Black Friday strategies for UK marketers & shoppers
As Black Friday approaches, both marketers and shoppers in the UK are increasingly turning to artificial intelligence (AI) to optimize their strategies and shopping experiences. A recent report by digital experience platform provider Optimizely reveals that 54% of UK marketers…
Why eCommerce brands need to rethink Black Friday/Cyber Monday
For many eCommerce brands, Black Friday and Cyber Monday (BFCM) represent pinnacle sales opportunities, often driving a substantial percentage of annual revenue. Brands invest significant resources into preparing for these events, with the expectation that heightened consumer interest will translate…
