Estée Lauder Appoints Aude Gandon as Chief Digital and Marketing Officer The beauty industry is no stranger to the ever-evolving landscape of digital marketing. In a bold move to solidify…
Brand EngagementDigital MarketingRetail Media Networks
H-E-B Adds Self-Service Option to Retail Media Network
H-E-B Introduces Self-Service Option to Boost Retail Media Network H-E-B, the renowned retail giant, has once again raised the bar for customer experience and brand engagement by adding a self-service…
Advertising TechnologyArtificial IntelligenceDigital Marketing
Google launches AI voice chat in Search app for Android and iOS
Google Introduces Gemini-Powered AI Voice Chat in Search App for Android and iOS Google has once again raised the bar in the realm of digital convenience with the launch of…
AI ToolsDigital MarketingEmail Marketing
AI Email Helper: New Tool Supports Message Creation And Editing, Firm Says
AI Email Helper: Revolutionizing Message Creation and Editing for Brands In the ever-competitive landscape of digital marketing, email campaigns remain a crucial tool for brands to engage with their audience…
Hormel Chief Marketing Officer to Retire Hormel Foods Corporation, a global branded food company, is bidding farewell to one of its long-standing executives. Scott Aakre, the Chief Marketing Officer of…
Brand EngagementDigital MarketingInfluencer MarketingSocial Media Marketing
Gen X influencers spark brand interest as social media booms
Gen X Influencers: A New Frontier for Brand Engagement In the ever-changing landscape of social media marketing, one demographic is emerging as a powerful force for brand engagement: Gen X…
B2B E-commerce SolutionsDigital Marketing
Snapchat Launches Sponsored AI Lenses To Help Brands Enhance Engagement
Snapchat’s New Sponsored AI Lenses: Revolutionizing Brand Engagement In a bid to revolutionize brand engagement on its platform, Snapchat has recently unveiled a groundbreaking feature – Sponsored AI Lenses. This…
B2B E-commerce SolutionsDigital MarketingSocial Media Marketing
Report Looks at Consumer Expectations of Brands on Social in 2025
Report Looks at Consumer Expectations of Brands on Social in 2025 As we hurtle towards 2025, the landscape of social media and consumer expectations is rapidly evolving. A recent report…
Advertising and Marketing RetailAdvertising Technology
Trump Says TikTok US Sell Off Deal Will be Finalized This Week
Trump Says TikTok US Sell Off Deal Will be Finalized This Week Despite many complexities, Trump is confident a deal will be announced soon. The ongoing saga of the potential…
Digital MarketingSocial Media Marketing
Palette Media's Head of Marketing on How Brands and Creators Can Thrive in 2025's Evolving Social Landscape
Navigating the Rapidly Changing Social Media Landscape: Insights from Palette Media’s Head of Marketing With the continuous evolution of social media platforms and trends, brands and creators are constantly challenged…
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