Flipkart’s Innovative Strategy: Tapping into Gen Z and Small City Shoppers with Video Commerce In the ever-evolving landscape of e-commerce, staying ahead of the curve is the key to success.…
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Gen Z drives renewed optimism & new demands in UK retail
Gen Z: The Driving Force Behind Optimism and New Demands in UK Retail In a landscape where consumer confidence is a key indicator of economic health, Gen Z has emerged…
Meta’s AI chatbots are designed to initiate conversations and enhance user engagement
Enhancing User Engagement: The Power of Meta’s AI Chatbots Meta, formerly known as Facebook, has been making waves in the digital marketing world with its innovative use of AI chatbots.…
Navigating the Impact of Tariffs: Leveraging Customer Experience for Success In the realm of retail, the imposition of tariffs can send shockwaves through the industry, leading to higher prices and…
UK online shoppers favour eco-friendly, charitable brands
The Rise of Ethical E-Commerce: Why UK Online Shoppers Prefer Eco-Friendly and Charitable Brands In the ever-evolving landscape of e-commerce, consumer preferences play a pivotal role in shaping the strategies…
Walmart Further Invests in Angus Beef Supply Chain With New Facility
Walmart’s Strategic Move: Strengthening Angus Beef Supply Chain with State-of-the-Art Facility In a strategic move to further solidify its presence in the beef industry, retail giant Walmart has recently unveiled…
X Bans Hashtags in Promoted Posts
The Impact of X Banning Hashtags in Promoted Posts In a surprising move that has left many in the digital marketing world reeling, X has officially banned the use of…
Meta Launches Xbox Edition of its Quest VR Headset
Meta Launches Xbox Edition of its Quest VR Headset Meta’s looking to make a bigger push on VR gaming. With the recent launch of the Xbox Edition of its Quest…
Zalando still biggest online store in Switzerland
Zalando Maintains Its Reign as the Top Online Retailer in Switzerland Between 2023 and last year, Zalando’s online sales revenue in Switzerland has seen a slight increase, solidifying its position…
B2B marketers ramp up investment in targeted strategies and AI
B2B Marketers Are Increasing Investment in Targeted Strategies and AI Account-based marketing (ABM) is gaining ground as a core approach for B2B marketers under growing pressure to do more with…