ID Anonymous: Yahoo DSP Teams Up With Comscore To Protect Consumer Privacy In the ever-evolving landscape of digital marketing, consumer privacy remains a key concern for both users and businesses…
California Consumer Privacy Act
Advertising TechnologyData Protection in RetailDigital Marketing
Autonomous Retail TechnologyDigital Marketing
Retailer Off The Hook: Firm Wins Suit Over Email Pixel Tracking
by Priya Kapoor
by Priya Kapoor
Retailer Off The Hook: Firm Wins Suit Over Email Pixel Tracking In a recent legal victory for retailers, Pacific Sunwear of California emerged triumphant in a lawsuit over email pixel…
Consumer ProtectionData PrivacyDigital Marketing
Court Won't Revive Suit Against X Over Ad-Targeting Gaffe
Court Won’t Revive Suit Against X Over Ad-Targeting Gaffe A recent decision by a federal appeals court has brought attention to the delicate balance between data collection for security purposes…
California Privacy Agency Fines Honda Over Opt-Out Procedures American Honda Motor has recently found itself in hot water with the California privacy agency, facing fines exceeding $600,000. The charges against…