Meta Highlights Improving Performance of its AI-Powered Ad Campaigns Meta, formerly known as Facebook, has been making significant strides in enhancing the performance of its AI-powered ad campaigns. Recent statistics…
campaign performance
L’Oréal adopts AI from Google Cloud to enhance marketing
L’Oréal Enhances Marketing Strategy with Google Cloud’s AI L’Oréal, the global beauty giant, has taken a significant step forward in its marketing strategy by leveraging the power of artificial intelligence…
LinkedIn upgrades Campaign Manager with new marketing tools
LinkedIn Upgrades Campaign Manager with New Marketing Tools LinkedIn, the leading professional networking platform, has recently rolled out an upgrade to its Campaign Manager, introducing new features designed to streamline…
Former JWT CEO launches AI platform for marketing content
Former JWT CEO John Gutteridge Launches AI Platform Soffiah.ai to Revolutionize Marketing Content Creation Former JWT APAC CEO John Gutteridge is making waves once again in the marketing industry with…
Performance-Based TikTok Ad Campaigns Get Lost In Blackout
Performance-Based TikTok Ad Campaigns Face Challenges Amid Blackout TikTok, the popular social media platform known for its short-form videos, has recently issued a memo to advertisers regarding potential limitations to…