CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

Empowering Marketers with Advanced Conversion Rate Optimization Tools and Data-Driven Strategies to Maximize Growth, Improve User Experience, and Drive Sustainable Results

#ConsumerBehavior

Consumers willing to share personal data for better customer experience

In today’s retail landscape, the relationship between consumers and brands hinges increasingly on personal data. A recent study by Jack Morton titled “Experience Better/Insights” sheds light on this dynamic, revealing that a significant 48% of consumers are ready to share…

Holiday shoppers want fast, easy, cheap shopping experience

As the holiday season approaches, a significant shift in shopping behavior is becoming evident. According to the second annual Celigo 2024 Holiday Shopping Trends report, today’s consumers are favoring a fast, mobile-centric shopping experience over traditional in-store visits. More than…

European Retail Landscape: Navigating Challenges and Opportunities

Europe is a continent rich in history, culture, and diversity, and its retail landscape reflects this complexity. With factors ranging from political upheavals to evolving consumer behaviors, operating in this market presents unique challenges and opportunities. Today, we will delve…

California Bans All Plastic Bags at Checkout

On September 22, 2024, California Governor Gavin Newsom signed into law a significant piece of legislation aimed at reducing plastic waste: the outright ban of all plastic shopping bags at grocery stores. This move builds upon an earlier ban on…

Modest Retail Sales Growth Forecast for Holiday Season

As we approach the holiday season, the U.S. retail industry braces itself for a modest growth forecast, anticipated to land between 1.2% to 3.5%. This finding comes from a recent Gordon Brothers report, highlighting the impact of political and economic…

Traditions in Holiday Planning: Balancing the Old with the New

The holiday season often brings with it a flurry of emotions, from nostalgia to excitement, creating unique challenges for retailers and digital marketers alike. As we approach the end of the year, understanding how traditions influence holiday planning and meals…

73% of Belgian Consumers Never Return Orders

More than 70% of Belgian consumers, specifically 73%, report that they never return, or almost never return, items they have purchased online. This statistic highlights a unique aspect of Belgian shopping behavior that diverges from trends observed in other countries….

Convenience Stores Embrace Private Brands

In the fast-paced world of retail, convenience remains a top priority for consumers. However, as the retail landscape shifts towards more value-oriented shopping habits, convenience stores are finding new avenues for growth through private labels. This article explores the growing…

Product Discovery Not Hitting High Notes with Consumers

In the world of e-commerce, the ability to effectively help consumers discover the products they’re interested in is crucial for success. Yet recent findings reveal significant dissatisfaction among online shoppers regarding product discovery experiences. A Constructor survey highlights that four…

Why Supermarkets Must Innovate to Thrive Post-Hurricane Francine

In the wake of Hurricane Francine, the grocery sector faces unprecedented challenges. From lost inventory to damaged infrastructure, the aftermath of natural disasters presents both obstacles and opportunities for supermarkets. This article highlights how supermarkets can adapt and innovate to…