AI Search Engines Often Cite Third-Party Content, Study Finds A recent study has shed light on the frequency with which AI search engines reference third-party content and the specific websites…
content strategy
LinkedIn Rolls Out New Newsletter Metrics
LinkedIn Rolls Out New Newsletter Metrics LinkedIn has recently introduced new metrics for newsletters, providing users with valuable insights to enhance their marketing strategies on the platform. These new data…
Marketers Anticipate Rise in Content Demands by 2025 In the ever-changing landscape of digital marketing, staying ahead of trends and anticipating consumer needs is crucial for success. A recent report…
Dentsu Creative Global Brand President Shares Views On AI's Future
AI’s Future in Content Creation: Insights from Dentsu Creative Global Brand President In a world where digital content reigns supreme, the role of artificial intelligence (AI) in shaping the future…
Instagram Adds New Views Insights to Guide Creative Performance
Instagram Adds New Views Insights to Guide Creative Performance Instagram has recently introduced a valuable update to its platform by adding new Views Insights. This enhancement is set to revolutionize…
TikTok Launches 2025 Marketing Calendar
TikTok Launches 2025 Marketing Calendar TikTok, the wildly popular social media platform known for its short-form videos, has recently unveiled its highly anticipated 2025 Marketing Calendar. This calendar is set…
Startup Shakes Up Data Black Box In AI Overviews, Perplexity, ChatGPT
Revolutionizing AI-Generated Search: Unveiling the Data Black Box In the realm of digital marketing, the reliance on Artificial Intelligence (AI) has become ubiquitous, with its applications ranging from personalized advertising…
GAI: What Makes Content Creators Embrace It?
The Impact of GAI on Content Creators: Exploring the Positive and Negative Perspectives As the digital landscape continues to evolve, content creators are constantly seeking innovative ways to engage with…
In the ever-changing world of digital marketing, the introduction of Google’s AI Overviews in May 2024 has posed new challenges for publishers, SEOs, and marketers alike. As more space in…
In today’s digital marketplace, managing a cohesive strategy for social content and user-generated content has become more crucial than ever. Recognizing this need, Bazaarvoice has unveiled Vibe, an innovative platform…