Ferrero to Acquire Iconic WK Kellogg for $3.1B Italian confectionery giant Ferrero is making headlines once again, this time with its recent announcement of acquiring the iconic WK Kellogg company…
Marketing CPG Brands at the Algorithmic Crossroads Consumer Packaged Goods (CPG) brands are facing a new frontier in the digital marketing landscape – the algorithmic crossroads. With algorithms playing an…