#DataQuality

Why ALDI's Success Hinges on Obsession With Quality and Value

ALDI has emerged as a significant player in the retail sector, driven by a commitment to maintain exceptional quality while providing remarkable value. Over recent years, ALDI’s growth trajectory has been impressive, with plans to open 800 new stores and…

Barriers hinder MarTech's role in fostering customer trust

In today’s digital landscape, the importance of customer trust cannot be overstated. A recent report by Harvard Business Review Analytic Services, sponsored by SAS, highlighted that a staggering 91% of marketing professionals consider customer trust essential for organizational success. Additionally,…

Barriers hinder MarTech's role in fostering customer trust

A recent report from Harvard Business Review Analytic Services, sponsored by SAS, reveals critical insights into how marketing technology (MarTech) can shape customer trust. Despite the clear potential of MarTech to enhance customer experiences, several barriers currently limit its effectiveness….