How Walmart Leans Into AI to Redefine Its Business Walmart, the retail giant, has been making strides in leveraging artificial intelligence (AI) to revolutionize its business operations. In a recent…
digital marketing strategies
AI personalisation in FMCG must be invisible to earn trust
AI Personalisation in FMCG: Why Invisibility is Key to Winning Consumer Trust In the fast-paced world of Fast-Moving Consumer Goods (FMCG), brands are constantly seeking new ways to connect with…
TikTok Shares a Range of Ad Updates at its TikTok World Event
TikTok Unveils Exciting Ad Updates to Revolutionize Marketing Strategies TikTok, the leading social media platform known for its viral trends and short-form videos, recently announced a series of groundbreaking advertising…
Amazon Pulls Back Again From Running Ads On Google Shopping
Amazon Pulls Back Again From Running Ads On Google Shopping Amazon, the e-commerce giant, has once again taken a step back from running ads on Google Shopping, marking its most…
Ecommerce Trends: Why personalization is an important priority for retailers right now
Ecommerce Trends: Why Personalization is an Important Priority for Retailers Right Now Personalization has become a crucial focus for top online merchants, and the reasons behind its significance are crystal…
LinkedIn Launches Conversions API Playbook
LinkedIn Launches Conversions API Playbook LinkedIn has rolled out its latest tool to help businesses optimize their advertising efforts on the platform. The Conversions API Playbook is designed to provide…
McAfee CMO: Tips To Improve MMM Performance
Enhancing Marketing Mix Modeling Performance: Insights from McAfee’s CMO In the ever-evolving landscape of digital marketing, the quest to effectively measure and optimize marketing strategies is a top priority for…
Why This South American Country’s Salmon Stands Apart
Chilean Salmon: A Standout in South America’s Seafood Scene When it comes to salmon production, Chile has secured its place as a global leader. The South American country’s salmon is…
Maadtech.AI unveils autonomous AI platform for Thai marketing
Maadtech.AI Launches Autonomous AI Platform for Thai Marketing Maadtech.AI has recently made waves in the tech industry by unveiling its autonomous marketing AI platform in beta specifically designed for Thai…
5th Generation Grocer Takes the Helm at Coborn’s
Emily Coborn Wright Appointed President of Coborn’s: A New Era for the Regional Grocer Coborn’s, a well-known regional grocer, is set to enter a new era with the appointment of…