How Walmart Leans Into AI to Redefine Its Business Walmart, the retail giant, has been making strides in leveraging artificial intelligence (AI) to revolutionize its business operations. In a recent…
AI Personalisation in FMCG: Why Invisibility is Key to Winning Consumer Trust In the fast-paced world of Fast-Moving Consumer Goods (FMCG), brands are constantly seeking new ways to connect with…
TikTok Unveils Exciting Ad Updates to Revolutionize Marketing Strategies TikTok, the leading social media platform known for its viral trends and short-form videos, recently announced a series of groundbreaking advertising…
Amazon Pulls Back Again From Running Ads On Google Shopping Amazon, the e-commerce giant, has once again taken a step back from running ads on Google Shopping, marking its most…
Ecommerce Trends: Why Personalization is an Important Priority for Retailers Right Now Personalization has become a crucial focus for top online merchants, and the reasons behind its significance are crystal…
LinkedIn Launches Conversions API Playbook LinkedIn has rolled out its latest tool to help businesses optimize their advertising efforts on the platform. The Conversions API Playbook is designed to provide…
Enhancing Marketing Mix Modeling Performance: Insights from McAfee’s CMO In the ever-evolving landscape of digital marketing, the quest to effectively measure and optimize marketing strategies is a top priority for…
Chilean Salmon: A Standout in South America’s Seafood Scene When it comes to salmon production, Chile has secured its place as a global leader. The South American country’s salmon is…
Maadtech.AI Launches Autonomous AI Platform for Thai Marketing Maadtech.AI has recently made waves in the tech industry by unveiling its autonomous marketing AI platform in beta specifically designed for Thai…
Emily Coborn Wright Appointed President of Coborn’s: A New Era for the Regional Grocer Coborn’s, a well-known regional grocer, is set to enter a new era with the appointment of…