Unlocking Back-to-School Success: Key Insights from Reddit’s Marketing Guide As the back-to-school season approaches, marketers are gearing up to make the most of this crucial period for retail. To help…
B2B E-commerce SolutionsConsumer BehaviorLuxury Goods
A Turn To Austerity: Consumers Are Spending Less On Luxury Goods
A Turn To Austerity: Consumers Are Spending Less On Luxury Goods In today’s ever-changing economic landscape, consumer behavior plays a pivotal role in shaping market trends. One noticeable shift in…
Amazon’s Rebranding Strategy: A Closer Look at the ‘Serve’ Platform E-commerce giant Amazon recently made headlines with its decision to rebrand its Gen Z fashion platform, catering to customers born…
The Rise of Invisible Transactions: Why Gen Z and Millennials are Embracing Seamless Payment Experiences In today’s fast-paced digital world, the way we shop and make payments is constantly evolving.…
Automation in retail industryB2B E-commerce SolutionsDigital Marketing
Snapchat Launches New Report Series Looking at Gen Z in India
Snapchat Launches New Report Series Looking at Gen Z in India Snapchat, the popular multimedia messaging app, has recently announced the launch of a new report series focusing on the…
Corporate SustainabilityDigital TransformationPersonalization StrategiesRetail Customer ExperienceSocial Commerce
How Gen Z is driving change in the retail customer experience
How Gen Z is Revolutionizing the Retail Customer Experience Generation Z, the cohort born between the mid-1990s and early 2010s, is significantly influencing the retail landscape and reshaping the way…
B2B E-commerce SolutionsDigital MarketingSocial Media & Technology
TikTok ban threatens 170 million American users
TikTok Ban Threatens 170 Million American Users The clock is ticking for TikTok in the United States as the deadline of April 5 looms closer. With over 170 million American…
Advertising and Marketing RetailB2B E-commerce Solutions
Philippines sees 40% surge in BNPL users by end of 2024
Philippines Sees 40% Surge in BNPL Users by End of 2024 The Buy Now, Pay Later (BNPL) market in the Philippines is on the rise, with a significant surge in…
Advertising TechnologyCustomer Data ManagementDigital MarketingSocial Media & Technology
Oracle Firms as TikTok’s Likely Partner in US
Oracle Firms as TikTok’s Likely Partner in US In the whirlwind of negotiations surrounding the future of TikTok in the United States, one company has emerged as a frontrunner for…
B2B E-commerce SolutionsConsumer BehaviorData AnalyticsDigital Marketing
X Shares New Data on Gen Z Users
Understanding Gen Z: Insights from X’s Latest Data In the ever-changing landscape of digital marketing, staying ahead of the curve is essential to success. With Generation Z (Gen Z) quickly…
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