Brand-Aware AI Assistant Capitalizes On Predictive, Performance, Personalization For years, the ad industry spoke about “the year of mobile.” Combine that today with the year of AI and automation. In…
mobile marketing
What Yodel Does For Mobile, Why NP Digital Acquired It
Why Yodel’s Mobile Solutions Led to NP Digital’s Acquisition Yodel, a company with a keen focus on tracking and data funneling, has caught the attention of NP Digital, leading to…
Why Amazon and AppLovin Made Surprise Bids For TikTok In the fast-paced world of digital marketing and e-commerce, strategic acquisitions and unexpected bids are not uncommon. Recently, industry giants Amazon…
Why Some Think AppLovin Will Surpass TikTok's Growth
AppLovin Poised to Surpass TikTok’s Growth Trajectory In the ever-evolving landscape of digital marketing and e-commerce, the competition for user engagement and market share is fierce. One company that has…
In today’s competitive e-commerce landscape, converting visitors into customers is more critical than ever. Businesses invest significant resources into driving traffic to their websites, but without effective conversion strategies, those…
In a remarkable display of effective customer engagement strategies, Mother’s Market & Kitchen, an independent health-and-wellness grocer based in Southern California, has achieved a 33% increase in mobile club subscriptions…