Key Strategies for Email Success: Insights from Wells Fargo, Papa Johns, Paramount+, and JCPenney Email marketing continues to be a powerful tool for businesses looking to connect with their audience…
” or “Unlock Your Savings.” Testing various CTAs through A/B testing can provide insights into which
UN prepares for possible shifts in US financial contributions
The UN Prepares for Possible Shifts in US Financial Contributions As the UN braces for possible funding upheavals, the future of global cooperation could hinge on decisions unfolding quietly behind…
National Grocers Association Names Director of Education and Insights
Kelly Hanson Named Director of Education and Insights by National Grocers Association The National Grocers Association (NGA) recently announced the appointment of Kelly Hanson as the Director of Education and…
Enhancing Your Advantage+ Catalog Ads: Meta’s Dynamic Label Updates Meta, formerly known as Facebook, has recently introduced an exciting update for Advantage+ Catalog Ads. This enhancement brings a new dimension…
ING eyes Euro stablecoin as MiCA opens door for banks
ING Explores Euro Stablecoin as MiCA Regulation Offers New Opportunities for Banks As the world of digital currencies continues to expand, traditional financial institutions are increasingly looking into the potential…
AI revolutionises seasonal pricing for retail & eCommerce
AI Revolutionizes Seasonal Pricing for Retail & eCommerce AI-driven pricing is transforming retail and eCommerce, enabling businesses to adjust prices in real time and boost profits amid seasonal demand shifts.…
Provi and Southern Glazer’s Settle Antitrust Lawsuit: What It Means for the Alcohol Industry Provi, a key player in the alcohol distribution sector, has recently made headlines by reaching an…
The B2B ROI Score: Most Brands Are Using Email – But Does It Work?
The B2B ROI Score: Most Brands Are Using Email – But Does It Work? In the realm of B2B marketing, the quest for the most effective strategies to drive return…
How To Stop Diminishing Returns In Performance Media
How To Stop Diminishing Returns In Performance Media In the fast-paced world of digital marketing, staying ahead of the curve can be a constant challenge. Ad fatigue, competition, and platform…
LinkedIn upgrades Campaign Manager with new marketing tools
LinkedIn Upgrades Campaign Manager with New Marketing Tools LinkedIn, the leading professional networking platform, has recently rolled out an upgrade to its Campaign Manager, introducing new features designed to streamline…