CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

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# retail

Report: B2B lead generation, engagement are source of frustration

Navigating the Challenges of B2B Lead Generation and Engagement in 2024 A recent report by lead generation provider Sopro, based on a study of 400 B2B executives, has highlighted the growing frustrations faced by businesses in the realm of lead…

How Hyper-Personalized Offers Can Be Created in Complex Environments

Crafting Hyper-Personalized Offers in the Modern Omnichannel Landscape In today’s digitally driven world, the retail sector is undergoing a significant transformation. With the rise of e-commerce and the increasing popularity of online shopping, retailers are constantly seeking new ways to…

REI names former Nike exec as new CEO

REI Taps Former Nike Executive Mary Beth Laughton as New CEO Outdoor retailer REI Co-op has made a strategic move by appointing Mary Beth Laughton, a retail veteran with an impressive track record at companies like Nike, Athleta, and Sephora,…

Buc-ee’s to Open 1st Site in Wisconsin

Buc-ee’s Expansion: Breaking Ground in Wisconsin Buc-ee’s, the beloved Texas-based convenience store chain, is making waves once again with its announcement of the first location in Wisconsin. The Milwaukee suburb is eagerly anticipating the grand opening of the store, scheduled…

Study reveals surprising gaps in marketers’ generative AI adoption

Senior Executives Leading the Way in Generative AI Adoption for Marketing In the ever-evolving landscape of marketing technology, generative artificial intelligence (AI) has emerged as a powerful tool for businesses looking to enhance their marketing strategies. A recent study conducted…

NCR Voyix AI-powered self-checkout system targets c-stores

Revolutionizing Convenience: NCR Voyix AI-Powered Self-Checkout System Targets C-Stores In the fast-paced world of retail, convenience is king. As consumer preferences shift towards seamless shopping experiences, technology continues to play a crucial role in meeting these demands. NCR, a global…

ChannelEngine: ‘marketplaces are starting point for product discovery’

ChannelEngine: ‘Marketplaces Are the Starting Point for Product Discovery’ At least 47 percent of shoppers start their product search on marketplaces. The share of shoppers doing that is even higher in the United Kingdom, with 54 percent. This means that…

Pope urges vigilance over AI at World Economic Forum

The Importance of Ethical Oversight in AI: Insights from Pope Francis at the World Economic Forum Artificial Intelligence (AI) has undeniably revolutionized the way we live, work, and interact with the world around us. From personalized recommendations on streaming platforms…

Technology transforms Maha Kumbh 2025

Technological Innovations Enhance Safety and Convenience at Maha Kumbh 2025 The Maha Kumbh Mela in Prayagraj is a sacred Hindu festival that attracts millions of pilgrims from around the world. The sheer scale of the event presents numerous challenges, from…

Tackling fake news: Japan teams up with Google and NTT Docomo

Tackling Fake News: Japan Teams Up with Google and NTT Docomo In a bid to combat the spread of online falsehoods, Japan has teamed up with major tech companies to launch a new initiative aimed at fostering a safer digital…