Turtl Launches Hatch AI to Boost B2B Marketing Efficiency & ROI Turtl, a prominent player in the digital marketing arena, has once again proven its commitment to innovation by unveiling…
Revenue Generation
Meesho’s Confidential IPO Prospectus: What it Means for the E-Commerce Landscape Meesho, a prominent player in the e-commerce industry, has recently made headlines by filing a confidential draft red herring…
AI maturity in product data management boosts revenue & trust
AI Maturity in Product Data Management: The Key to Boosting Revenue and Trust In the realm of digital commerce, the integration of artificial intelligence (AI) has proven to be a…
Google Launches ‘Offerwall’ to Help Publishers Maintain Monetization Opportunities
Google Launches ‘Offerwall’ to Help Publishers Maintain Monetization Opportunities Google has recently introduced a new feature called ‘Offerwall’ that aims to assist web publishers in maintaining and enhancing their monetization…
Rite Aid Begins Transitioning, Selling Assets In a strategic move to optimize its operations and focus on core business areas, Rite Aid, a prominent pharmacy operator, has embarked on a…
Google Links To Itself: 43% Of AI Overviews Point Back To Google via @sejournal, @MattGSouthern
Google Links To Itself: 43% Of AI Overviews Point Back To Google Google’s dominance in the digital sphere is undisputed, with recent data revealing that its AI Overviews link back…
Six Flags Unveils 'Serious About Fun' Campaign
Six Flags Unveils ‘Serious About Fun’ Campaign Six Flags, the renowned amusement park giant, has recently announced its latest campaign, ‘Serious About Fun,’ marking a significant milestone for the company.…
YouTube Expands ‘Hype’ Program, Provides Advice Ahead of Mid-Roll Ad Changes
YouTube Expands ‘Hype’ Program, Provides Advice Ahead of Mid-Roll Ad Changes YouTube continues to revolutionize the way content creators engage with their audiences. The recent expansion of the platform’s crowd-sourced…
The evolving role of CIOs: balancing innovation and commercial impact
The Evolving Role of CIOs: Balancing Innovation and Commercial Impact In today’s rapidly evolving digital landscape, the role of Chief Information Officers (CIOs) has undergone a significant transformation. Traditionally viewed…
Getting Email And Revenue On One Page: The Metrics Are Not Always Easy
Getting Email And Revenue On One Page: The Metrics Are Not Always Easy When it comes to digital marketing, tracking metrics is key to understanding the success of campaigns. Email…