TikTok’s Brand Consideration Ads: A Game-Changer for Targeted Advertising TikTok, the popular social media platform known for its short-form video content, has recently introduced a new advertising feature that is…
targeted advertising
John Lewis expands retail media to offsite digital channels
John Lewis Partnership Expands Retail Media Reach to Offsite Digital Channels John Lewis Partnership, a renowned name in the retail industry, is making bold moves in the realm of digital…
Calling All Grocery Retail Media ‘Power Players’ Progressive Grocer and P2PI are offering a chance to reach key decision-makers and receive high-quality leads. In the ever-competitive world of grocery retail,…
Amazon Prime Day kicks off 4 days of sales July 8
Amazon Prime Day kicks off 4 days of sales July 8 Amazon Prime Day is just around the corner, and this year, the e-commerce giant is extending the event to…
Albertsons Media Collective debuts in-store digital display network
Albertsons Media Collective Debuts In-Store Digital Display Network Albertsons, one of the largest grocery retailers in the United States, has recently made a significant move in the realm of digital…
WhatsApp ads delayed in EU until 2026
WhatsApp Ads Delayed in EU Until 2026: NOYB Accuses Meta of Bypassing EU User Consent Rules The recent news of WhatsApp delaying the introduction of ads in the European Union…
WhatsApp Launches Ads in Status Updates, Channel Subscriptions
WhatsApp Launches Ads in Status Updates, Channel Subscriptions WhatsApp, one of the most popular messaging apps worldwide, is no stranger to the debate around monetization. After being acquired by Facebook…
Slack places limits on data use by unofficial helper apps
Slack’s New Restrictions on Third-Party Apps: What Marketers Need to Know A recent update to Slack’s Terms and Conditions has sent ripples through the marketing community. The popular collaboration platform…
AI to take over all Meta ads under new plan
AI Revolution: Personalized Real-Time Ads on the Horizon In a groundbreaking move, Meta has unveiled plans to implement artificial intelligence (AI) to revolutionize its advertising platform. The tech giant is…
Snapchat Shares Insights into its Potential for GCC Region Marketers
Snapchat Shares Insights into its Potential for GCC Region Marketers Snap Inc., the parent company of the popular social media platform Snapchat, is setting its sights on exploring new horizons…