Email's Happening, Now With 4.48B Users Across The Globe
Email’s Skyrocketing Growth: A Game-Changer for E-Commerce In the realm of digital marketing, one tool has stood the test of time and continues to reign supreme – email marketing. With 4.48 billion users across the globe and a projected growth…
B2B Oracle: AI Will Dominate In 2025
B2B Oracle: AI Will Dominate In 2025 In the realm of B2B marketing, the landscape is constantly shifting, with new technologies and strategies emerging at a rapid pace. One such technological advancement that is set to revolutionize the way B2B…
'You Don't Own Me': Contrave Tells Off Food In Its First TV Spot
“You Don’t Own Me”: Contrave Tells Off Food In Its First TV Spot In a groundbreaking move, Contrave, the weight loss pill, has taken a bold step in its marketing strategy by featuring new lyrics to Lesley Gore’s classic feminist…
Google Sends Promised Funds To Canadian Journalism Collective
Google Sends Promised Funds To Canadian Journalism Collective Google has recently fulfilled its promise to support Canadian news outlets by sending $100 million (U.S. $69 million) to a journalism organization tasked with distributing the funds. This financial injection comes as…
B2B Served Cold: Firm Offers Three-Tiered Pricing For Reaching Prospects
B2B Served Cold: Firm Offers Three-Tiered Pricing For Reaching Prospects In the realm of B2B marketing, cold outreach has long been a staple strategy for reaching potential clients. However, the effectiveness of traditional cold emails has often been called into…
An Email Agency's 20-Year Arc: The New Product Lineup At RPE Origin
The Evolution of RPE Origin: Unveiling New Product Offerings For two decades, RPE Origin has been at the forefront of email marketing, pioneering innovative strategies and setting industry benchmarks. As an email-first agency, they have consistently delivered exceptional results for…
5 Tips For Effective Brand Marketing
Balancing Act: 5 Tips For Effective Brand Marketing In the world of digital marketing, finding the perfect equilibrium between brand building and performance marketing is crucial for success. According to recent studies, campaigns that strike a balance between the two,…
Swiftie Emails Rule: Taylor Mentioned Most In Music-Related Messages
Swiftie Emails Rule: Taylor Mentioned Most In Music-Related Messages When it comes to engaging email marketing campaigns in the music industry, one name stands out above the rest – Taylor Swift. According to a recent report by Omnisend, Taylor Swift…
LinkedIn Defeats Claim It Wrongly Collects Data About Drivers
LinkedIn Prevails in Legal Battle Over Data Collection Allegations In a recent legal showdown, LinkedIn emerged victorious as a federal judge dismissed claims that the professional networking platform had improperly gathered data from the California Department of Motor Vehicles’ website….
Tech Stack Jumble: Brands Are Having Trouble Identifying Customers
Tech Stack Jumble: Brands Are Having Trouble Identifying Customers In today’s digital age, marketers have a plethora of tools at their disposal to reach and engage with customers. From social media management platforms to email marketing software, the marketing technology…
