CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

Empowering Marketers with Advanced Conversion Rate Optimization Tools and Data-Driven Strategies to Maximize Growth, Improve User Experience, and Drive Sustainable Results

Issac Newman

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Levi & Strauss reports 19% ecommerce growth in Q2 earnings as overall sales miss expectations

Challenges persist in the denim industry in 2024, and those struggles were evident in Levi & Strauss Co.’s Q2 earnings. Nevertheless, the brand is optimistic that its transformation into a digital and direct-to-consumer retailer will bear fruit. Levi’s second-quarter net…

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27 Best Fourth of July Sales on WIRED-Approved Gear (2024)

Ahead of July 4th celebrations, these Independence Day sales can help you save on firepits, ebikes, tech, and mattresses.

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Quora’s Chatbot Platform Poe Allows Users to Download Paywalled Articles on Demand

WIRED was able to download stories from publishers like The New York Times and The Atlantic using Poe’s Assistant bot. One expert calls it “prima facie copyright infringement,” which Quora disputes.

Target makes leadership team changes as sales challenges persist

Target announced changes to its executive team on June 25, kicking off the search for a new chief marketing officer and continuing leadership shifts that began in January. Among those starting new roles at Target will be Christina Hennington, becoming…

AI-powered martech news and releases: June 27

Small companies are the biggest adopters of AI, according to a new report.  Pipedrive’s Annual State of Sales and Marketing report found 42% of companies with 10 or fewer employees are now using AI tools. This compares with 37% of…

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The 19 Best Movies on Amazon Prime Right Now (July 2024)

The Idea of You, Road House, and American Fiction are just a few of the movies you should be watching on Amazon Prime Video this week.

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The Best Star Wars Gifts for Everyone From Padawans to Jedi Masters

These are the best Star Wars gifts for everyone from Padawan fans to Jedi masters.

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The Real Relationship Hustlers of TikTok

TikTok is host to one of the most influential, fastest-growing online industries: relationship misinformation.

Google’s Privacy Sandbox: What you need to know

Update: Final IAB Tech Lab Privacy Sandbox Gap Analysis published, June 27, 2024. “Privacy Sandbox will restrict the digital media industry’s ability to deliver relevant, effective advertising, placing smaller media companies and brands at significant risk. The lack of functionality…

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Alibaba lowers membership costs for German SMEs

Ecommerce giant Alibaba has announced an exclusive membership package for sellers in Germany. It wants to support SME’s in their digitalization efforts. Starting in September, retailers can join the platform with a trial period of 3 months for 9 dollars,…