The Impact of Amazon Customer Spending: A Deep Dive into Consumer Behavior and E-Commerce Trends Amazon, the e-commerce giant, has revolutionized the way people shop, offering convenience, variety, and competitive…
Consumer Behavior
German e-commerce 2025: Outlook based on 2024 performance
German E-Commerce 2025: Analyzing Future Trends Through the Lens of 2024 Performance The landscape of German e-commerce in 2024 was influenced by various factors, including inflation, regulation, and fluctuating demand.…
OP-ED: Why Consumers Can’t Wait for Government to Fix Grocery Prices
Why Consumers Can’t Wait for Government to Fix Grocery Prices The ongoing surge in grocery prices has left consumers across the globe feeling the pinch in their wallets. From essential…
UK shoppers focusing on discounted items – research
UK Shoppers Strategically Focus on Discounted Items: Research Reveals Insights In the ever-competitive landscape of retail, UK shoppers are displaying a strategic mindset when it comes to making purchases. Recent…
Over half of consumers not willing to hand off shopping to AI just yet
The Resistance to AI in Shopping: Why Over Half of Consumers Are Hesitant Artificial Intelligence (AI) has made significant strides in reshaping the retail landscape, offering personalized recommendations, streamlining the…
AI in omnichannel retail: How technology is shaping consumer behavior
AI in Omnichannel Retail: Revolutionizing Consumer Behavior with Technology In the ever-changing landscape of retail, one thing remains constant – the importance of understanding and adapting to consumer behavior. With…
X Shares New Data on Gen Z Users
Understanding Gen Z: Insights from X’s Latest Data In the ever-changing landscape of digital marketing, staying ahead of the curve is essential to success. With Generation Z (Gen Z) quickly…
Digital marketing leaders tackle AI integration at DMWF Asia 2025: Day 1 highlights
Digital Marketing World Forum (DMWF) Asia 2025: Exploring the Impact of AI Integration and Evolving Consumer Behaviors Digital marketing strategies took center stage on the first day of the Digital…
Consumers want positive, uplifting content from brands
The Power of Positivity: Why Consumers Crave Uplifting Content from Brands In today’s fast-paced and often tumultuous world, consumers are seeking more than just products and services from the brands…
Gen Z & millennials prioritise quality amid cost crisis
Gen Z & Millennials Prioritize Quality Amid Cost Crisis In the midst of a challenging cost-of-living crisis, a shift is occurring in the luxury shopping habits of Generation Z and…