Unveiling the Dark Users Phenomenon: How Marketers are Adapting to Reach the Unreachable In the ever-evolving landscape of digital marketing, the concept of “dark users” is sending ripples through the…
B2B E-commerce SolutionsConsumer BehaviorDigital MarketingRetail Strategy
Holiday Drumroll: It's Time To Start Engaging Shoppers
Holiday Drumroll: It’s Time To Start Engaging Shoppers As the holiday season approaches, retailers are gearing up for what promises to be a unique shopping experience. With consumers still in…
Automation in retail industryB2B E-commerce SolutionsConsumer BehaviorCorporate Sustainability
Consumption trends in Germany 2025
The Future of Shopping: Unveiling Consumption Trends in Germany 2025 Germany, known for its robust economy and strong consumer base, is set to witness significant shifts in consumption patterns by…
The Untapped Market: Why Businesses Can’t Afford to Ignore Gen X In a world where the spotlight often shines on the younger generations, particularly Gen Z, businesses may be inadvertently…
The Rise of Value-Seeking Consumers in the Digital Age In today’s ever-changing digital landscape, consumers are fast becoming more discerning than ever before. With a plethora of options at their…
Autonomous Retail TechnologyB2B EcommerceConsumer BehaviorOnline Retail
German ecommerce continues to rise
German Ecommerce Continues to Rise “The upswing is here”, writes bevh above a report on online retail spending in Germany. According to the industry association, consumers spent 39.84 billion euros…
Advertising TechnologyB2B E-commerce SolutionsConsumer BehaviorData AnalyticsFood Retail
Food shoppers looking for smart ways to shop, want more information
Smart Ways for Food Shoppers to Get More Information Before Making a Purchase In today’s digital age, food shoppers are more informed than ever before. With just a few clicks,…
Consumer BehaviorRetail Strategies
Back-To-School Pinch: Consumers Are Spending Less Due To Economic Concerns
Navigating the Back-to-School Pinch: Understanding Consumer Spending Concerns in the Face of Economic Uncertainty As the back-to-school season approaches, a cloud of uncertainty looms over consumers, impacting their spending habits.…
Consumer BehaviorFinancial Technology (Fintech)Payment Security
UK consumers show low trust in real-time payments security
Low Trust in Real-Time Payments Security Among UK Consumers Recent studies have shed light on a concerning trend among UK consumers – a significant lack of trust in the security…
The Power of Personal Incentives in the AI Age In the fast-paced world of e-commerce and digital marketing, the concept of incentives has long been a cornerstone of driving consumer…