AI And Voice Queries Challenging Search Traffic
The Impact of AI and Voice Queries on Search Traffic Monitoring In the ever-changing landscape of digital marketing, the rise of artificial intelligence (AI) and voice search technology has presented both challenges and opportunities for advertisers. One such challenge is…
Remaking Intel With AI Inside Campaign
Remaking Intel With AI Inside Campaign During the recent CES Intel keynote, Co-Chief Executive Michelle Johnston Holthaus emphasized the necessity for Intel to shift its focus towards creating world-class products. This strategic direction comes as a part of Intel’s initiative…
Generative-AI Rat Race — Or The End of The World?
The Rise of Generative AI: A Game-Changer for Meta and Beyond Meta, formerly known as Facebook, is once again making waves in the tech world with its latest endeavor: a new product group dedicated to developing “creative and expressive” generative…
Musk And Twitter's Open-Sourced 'Algorithm'
Unlocking the Power of Musk and Twitter’s Open-Sourced ‘Algorithm’ Elon Musk, the enigmatic tech billionaire, is known for pushing the boundaries of innovation across various industries. Recently, Musk made headlines with his announcement that Twitter’s algorithm could potentially be open-sourced….
How Will A TikTok Ban Affect College Athlete Influencers?
The Impact of a TikTok Ban on College Athlete Influencers As the discussion around potentially banning TikTok continues to escalate, many are left wondering about the consequences this could have on various industries, including the realm of college athlete influencers….
Microsoft Extends Bing Loyalty Program To UK, Chance To Star In Charli XCX Music Video
Microsoft Extends Bing Loyalty Program To UK, Offering Searchers a Chance to Star in Charli XCX Music Video Microsoft’s Bing loyalty program has been making waves across the US, and now it’s crossing the pond to the UK. Amidst all…
“Does Marketing Need Curtailment for the Sake of Sustainability?” – Philip Kotler
Does Marketing Need Curtailment for the Sake of Sustainability? – Philip Kotler We are republishing this article given the critical nature of the subject at hand. If you missed this the first time, now is your chance to join the…
AI use among marketers and what the best are doing differently
AI Use Among Marketers: What Sets the Best Apart Today’s marketers are under increasing pressure to deliver instant results while also nurturing long-term customer relationships. This complex balancing act necessitates more than just the right tools; it calls for innovation…
Dunzo’s demise: How the Reliance-backed hyperlocal delivery startup unravelled
The Unravelling of Dunzo: A Case Study in Hyperlocal Delivery Startups Dunzo, a trailblazer in the realm of hyperlocal delivery services in India, has recently found itself at a crossroads. Despite its promising beginnings and substantial backing from Reliance, the…
Harnessing the Power of User-Generated Content in E-Commerce Marketing
In today’s competitive E-commerce landscape, businesses strive to create authentic connections with their consumers. One of the most effective strategies that have gained traction is User-Generated Content (UGC). This approach not only enhances customer engagement but also significantly boosts conversion…
