Achieve True Personalisation with AI-Powered Customer Data Clouds In the fast-paced world of digital marketing, personalisation has become a key differentiator for brands looking to stand out in a crowded…
Marketers Struggle to Meet UK Consumer Expectations for Personalisation A recent report from SAP Emarsys has shed light on a concerning trend in the world of marketing: a significant gap…
AI in Omnichannel Retail: Revolutionizing Consumer Behavior with Technology In the ever-changing landscape of retail, one thing remains constant – the importance of understanding and adapting to consumer behavior. With…