The Future of Advertising in 2030: A Glimpse into Biometric Data and Agentic Ads In the ever-changing landscape of digital marketing, staying ahead of trends is crucial for businesses to…
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Microsoft signs multi-billion-dollar AI pact with Nebius
Microsoft Signs Multi-Billion-Dollar AI Pact with Nebius In a groundbreaking move that sent shockwaves through the tech industry, Microsoft has recently inked a multi-billion-dollar deal with Nebius, a rising star…
AI adoption drops at large US companies for the first time since 2023
AI Adoption Declines at Large US Companies for the First Time Since 2023 For years, Artificial Intelligence (AI) has been hailed as the next big thing in business, promising to…
Publishers Fuzzy On Email: They're Not Using It To Drive Revenue, Engagement
Email marketing has long been hailed as one of the most powerful tools in a marketer’s arsenal. Its ability to directly reach audiences, deliver personalized content, and drive engagement and…
How Albertsons Media Collective Aims to Redefine Advertiser Value
Albertsons Media Collective Revolutionizes Advertiser Value with Matched Audience Targeting In the competitive world of digital marketing, relevance is key. The ability to reach the right audience with the right…
Supersonik secures USD $5 million to launch AI demo agent
Supersonik Secures USD $5 Million to Launch AI Demo Agent Supersonik, a rising star in the digital marketing realm, has recently made headlines by securing a substantial USD $5 million…
Topol.io spins out from Ecomail to offer standalone email editor
Topol.io: Revolutionizing Email Marketing with its Standalone Email Editor In the realm of digital marketing, email campaigns remain a powerful tool for engaging with customers and driving conversions. As the…
95% Of Companies Get Zero ROI From GAI Initiatives, MIT Study Finds
Why 95% of Companies Fail to See ROI from GAI Initiatives: Insights from MIT Study A recent study conducted by MIT’s NANDA research has shed light on a concerning trend…
Meta Updates Marketing API to Capitalize on Advantage+ Placements
Maximizing Marketing Potential: Meta Enhances API for Advantage+ Placements Meta’s recent update to its Marketing API is set to revolutionize the way advertisers leverage Advantage+ Placements. This significant change will…
Fox Risks Performance Media Blackout On YouTube TV
Fox Risks Performance Media Blackout On YouTube TV In the ever-changing landscape of digital marketing, streaming platforms have emerged as one of the most powerful tools for advertisers to reach…