Exclusive: AirAsia’s CEO applauds Adobe for sparking creativity and brand strategy
In the fast-paced world of digital marketing and e-commerce, creativity plays a crucial role in establishing a brand’s identity and engaging its audience. This sentiment resonates deeply with Rudy Khaw, the CEO of AirAsia, who has emphasized the transformative impact…
Betty Crocker Launches “Wicked” Movie Color-Changing Baking Mixes
As the highly anticipated release of the Broadway musical adaptation “Wicked” hits theaters this November, Betty Crocker, a General Mills brand, takes the opportunity to captivate both baking enthusiasts and fans of the show. The introduction of their innovative color-changing…