ID Anonymous: Yahoo DSP Teams Up With Comscore To Protect Consumer Privacy In the ever-evolving landscape of digital marketing, consumer privacy remains a key concern for both users and businesses…
Data Privacy Regulations
The Evolution of CDPs: Powering Data-Driven Customer Experiences in the Modern Era Customer Data Platforms (CDPs) have come a long way since their inception. Once misunderstood and often confused with…
Meta Shares US Economic Impact Data as it Seeks to Boost Political Influence
Meta Shares US Economic Impact Data as it Seeks to Boost Political Influence Meta, formerly known as Facebook, recently released a comprehensive report detailing its economic impact across the United…
Small traders plan stir against e-commerce giants, quick commerce firms
Small Traders Unite Against E-Commerce Giants: CAIT’s Stand The Confederation of All India Traders (CAIT) recently made headlines with its bold announcement of staging a three-day national conclave from May…
Perplexity to track users online for personalised ads
Mastering the Art of Tracking Users Online for Personalized Ads In the realm of digital marketing, the ability to track users online for personalized ads has become a cornerstone of…
DeepSeek faces South Korean scrutiny over unauthorised data transfers
DeepSeek Faces South Korean Scrutiny Over Unauthorized Data Transfers DeepSeek, a popular app, has recently come under fire in South Korea for allegedly engaging in unauthorized data transfers. The app,…
The Internet Has A Trust And Transparency Problem
The Internet Has A Trust And Transparency Problem In the realm of digital marketing and e-commerce, trust and transparency are the cornerstone of successful online interactions. However, recent events have…
Google Keeps Cookies, Makes A U-Turn On Third-Party Ad Tracking
Google Keeps Cookies, Makes A U-Turn On Third-Party Ad Tracking Google, the tech giant known for its ever-evolving approach to user privacy and data tracking, has recently made a surprising…
X Faces EU Probe Over AI Data Use Ireland has recently taken a significant step by launching a formal probe into X regarding its utilization of public EU user data…
Meta Begins Training its AI Tools on EU User Data
Meta Begins Training its AI Tools on EU User Data Meta, formerly known as Facebook, has recently made a significant move by starting to train its AI tools on European…