The Impact of Cost-Cutting on Technology Vendors: Why Scaling Back on PR and Marketing is a Risky Move In the ever-competitive landscape of technology vendors, the pressure to maintain profitability…
lead generation
Lusha unveils AI-driven Playlists for streamlined prospecting
Lusha Unveils AI-Driven Playlists for Streamlined Prospecting Lusha, a leading provider of B2B prospecting solutions, has recently introduced a game-changing feature that is set to transform the way businesses discover…
LinkedIn Shares Insights into AI Adoption Among B2B Marketers
LinkedIn Shares Insights into AI Adoption Among B2B Marketers LinkedIn, the leading professional networking platform, recently unveiled new data shedding light on the adoption of Artificial Intelligence (AI) tools among…
Small-Business Owners Prioritize Social Media In Marketing Efforts
Small-Business Owners Prioritize Social Media In Marketing Efforts Small-business owners face a myriad of challenges daily, with expanding their customer base remaining a key obstacle. In fact, 48% of business…
Beyond Tools: A Google Ads Guide To Detecting And Preventing Click Fraud In Lead Generation
Beyond Tools: A Google Ads Guide To Detecting And Preventing Click Fraud In Lead Generation Click fraud is a menace that can drain your marketing budget and hinder the performance…