Can LinkedIn Build A Real B2B YouTube-Like Monetization Business? In 2024, LinkedIn introduced the Wire Program, a game-changer that has piqued the interest of advertisers looking to tap into the…
B2B E-commerce SolutionsB2B MarketingDigital Marketing
The Lead Gen Catch: B2B Brands Face Declining Metrics, Other Issues
The Lead Gen Catch: B2B Brands Face Declining Metrics, Other Issues In the realm of B2B marketing, lead generation stands as a critical pillar for success. The ability to attract,…
B2B E-commerce SolutionsSocial Media & Technology
TikTok Will Now Enable You to Drive Leads to Other Messaging Apps
TikTok Will Now Enable You to Drive Leads to Other Messaging Apps TikTok, the popular social media platform known for its short-form video content, is stepping up its game in…
Marketing TechnologySales Technology
OneShot.ai unveils Execution OS to unite AI & human sales teams
Unifying AI and Human Expertise: OneShot.ai Introduces Execution OS OneShot.ai, a trailblazer in the realm of sales and marketing technologies, has recently made waves in the industry with the launch…
Marketing and PRTechnology Vendors
The impact of cost-cutting on technology vendors: Why scaling back on PR and marketing is a risky move
The Impact of Cost-Cutting on Technology Vendors: Why Scaling Back on PR and Marketing is a Risky Move In the ever-competitive landscape of technology vendors, the pressure to maintain profitability…
AI TechnologyB2B SolutionsCRM IntegrationSales and Marketing Technology
Lusha unveils AI-driven Playlists for streamlined prospecting
Lusha Unveils AI-Driven Playlists for Streamlined Prospecting Lusha, a leading provider of B2B prospecting solutions, has recently introduced a game-changing feature that is set to transform the way businesses discover…
AI TechnologyB2B MarketingDigital Marketing
LinkedIn Shares Insights into AI Adoption Among B2B Marketers
LinkedIn Shares Insights into AI Adoption Among B2B Marketers LinkedIn, the leading professional networking platform, recently unveiled new data shedding light on the adoption of Artificial Intelligence (AI) tools among…
Digital MarketingSmall Business Strategies
Small-Business Owners Prioritize Social Media In Marketing Efforts
Small-Business Owners Prioritize Social Media In Marketing Efforts Small-business owners face a myriad of challenges daily, with expanding their customer base remaining a key obstacle. In fact, 48% of business…
Advertising & MarketingB2B E-commerce SolutionsDigital Marketing
Beyond Tools: A Google Ads Guide To Detecting And Preventing Click Fraud In Lead Generation
Beyond Tools: A Google Ads Guide To Detecting And Preventing Click Fraud In Lead Generation Click fraud is a menace that can drain your marketing budget and hinder the performance…