Court Won’t Revive Suit Against X Over Ad-Targeting Gaffe A recent decision by a federal appeals court has brought attention to the delicate balance between data collection for security purposes…
online advertising
Google’s Fight Against Ad Scams: Blocking 5.1 Billion Ads & Boosting AI Ad Safeguards In the ever-evolving landscape of digital marketing, one of the most significant challenges faced by both…
Crypto ads on Google must meet MiCA standards
Ensuring Compliance: Crypto Ads on Google Must Meet MiCA Standards In the ever-changing world of digital marketing, the landscape for promoting cryptocurrency services is no exception. With the rise of…
Meta agrees to halt targeted ads in landmark UK privacy case
Meta Agrees to Halt Targeted Ads in Landmark UK Privacy Case In a significant development in the realm of data privacy, Meta has recently made a groundbreaking decision to cease…
30 years of online advertising: A revolution in marketing
30 Years of Online Advertising: A Revolution in Marketing “Have you ever clicked your mouse right here? You will.” So read the first-ever banner ad, placed by AT&T on HotWired.com,…
Reliance raises IPL ad rates while challenging global streaming giants
Reliance Raises IPL Ad Rates While Challenging Global Streaming Giants In the ever-competitive landscape of digital marketing, one company is making bold moves to solidify its position as a key…
Mukesh Ambani targets small businesses to boost IPL revenues
Mukesh Ambani Targets Small Businesses to Boost IPL Revenues Reliance Industries, under the visionary leadership of Mukesh Ambani, has once again made headlines with its bold move to revolutionize digital…
Apple, Google Face Challenges Across EU
Apple, Google Face Challenges Across EU The European Commission has set its sights on tech giants Apple and Google, signaling a shift towards more stringent regulations within the ad industry.…
Shedding Light On Some Really Dark Media In the realm of digital advertising, the recent Adalytics study has brought to light a disturbing trend that has left many in the…
FTC names new technology chief as leadership shifts
FTC Names New Technology Chief as Leadership Shifts Big Tech regulation faces uncertainty as new FTC leadership takes over. The Federal Trade Commission (FTC) has recently appointed a new technology…