CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

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₹100 on iPhone vs ₹20 on android? Delivery app’s price gap over capsicum sparks user backlash

The Price Gap: ₹100 on iPhone vs ₹20 on Android Zepto, a well-known quick-commerce platform, has found itself in hot water after a Bengaluru-based entrepreneur shed light on a startling revelation – the significant price gap for the same product…

JP Morgan bullish on Indian Q-commerce, predicts upside potential up to 50% for Zomato, Swiggy

JP Morgan Sees Bright Future for Indian Q-Commerce: Zomato and Swiggy Poised for Growth JP Morgan, a leading financial institution, has expressed optimism about the future of Quick Commerce (Q-Commerce) in India, particularly when it comes to industry giants Zomato…

Zepto triples annual GOV to USD 3 billion in 8 months

Zepto’s Impressive Growth: Annual GOV Triples to USD 3 Billion in Just 8 Months Zepto, the rising star in the digital marketing and e-commerce realm, has recently made waves with its remarkable financial performance. According to a research note shared…

NCLT nod for Zepto parent’s merger with Singapore unit

NCLT Approves Zepto Parent’s Merger with Singapore Unit: A Game-Changer in the Making In a groundbreaking move for the digital marketing and e-commerce industry, the National Company Law Tribunal (NCLT) has given the green light for Zepto’s parent company to…

Zepto plans IPO filing by March-April; Singapore nod in for moving domicile

Zepto Prepares for IPO Filing by March-April, Singapore Nod for Domicile Move Zepto, the rapidly growing quick commerce firm, is making significant strides in its journey towards becoming a publicly traded company. With plans to file for an Initial Public…

Zepto gets Singapore’s approval: Set to become an ‘Indian company’

Zepto Gets Singapore’s Approval: Set to Become an ‘Indian Company’ Zepto, the rising star in the digital payment realm, is making significant strides towards solidifying its presence in the Indian market. With a strategic move to accelerate its IPO plans,…

Quick Commerce: A Serious Contender Against Amazon and Flipkart by 2025

In a recent prediction by Aadit Palicha, CEO of Zepto, the quick commerce sector is poised to rival established e-commerce giants like Amazon and Flipkart by 2025. This assertion comes on the heels of a staggering 120% increase in Zepto’s…

Advertising in Quick Commerce: A Revenue Surge for Fast-Growing Platforms

In recent times, quick commerce platforms like Blinkit, Zepto, and Swiggy have seen a remarkable increase in their advertising revenues. This sector, known for its rapid delivery services, is carving out a significant niche in the advertising market, with predictions…