WhatsApp Launches Ads in Status Updates, Channel Subscriptions WhatsApp, one of the most popular messaging apps worldwide, is no stranger to the debate around monetization. After being acquired by Facebook…
Slack’s New Restrictions on Third-Party Apps: What Marketers Need to Know A recent update to Slack’s Terms and Conditions has sent ripples through the marketing community. The popular collaboration platform…
AI Revolution: Personalized Real-Time Ads on the Horizon In a groundbreaking move, Meta has unveiled plans to implement artificial intelligence (AI) to revolutionize its advertising platform. The tech giant is…
Snapchat Shares Insights into its Potential for GCC Region Marketers Snap Inc., the parent company of the popular social media platform Snapchat, is setting its sights on exploring new horizons…
Privacy For Sale: Some Consumers Would Switch From Gmail To ProtonMail In the digital age, privacy has become a commodity that is increasingly hard to come by. With data breaches…
ID Anonymous: Yahoo DSP Teams Up With Comscore To Protect Consumer Privacy In the ever-evolving landscape of digital marketing, consumer privacy remains a key concern for both users and businesses…
From Likes to Buys: How Social Media is Redefining Retail Social media has transcended its original purpose of connecting individuals and sharing personal updates. In today’s digital age, it plays…
German Court Ruling Supports Meta’s Use of Facebook and Instagram Data A recent ruling by a German court has sparked both controversy and support regarding Meta’s handling of user data…
Google Tests AI Mode on Search Page In response to the rising popularity of AI-powered tools like ChatGPT, Google is stepping up its game by testing a new feature on…
Ooredoo Qatar & Hoppr Trial Targeted TV Ads with User Data Ooredoo Qatar, a leading telecommunications company, has recently joined forces with Hoppr to trial the innovative HopprTV platform. This…