Generative AI Ads Open New Doors for Brand Engagement
Generative AI Ads Open New Doors for Brand Engagement In the ever-evolving landscape of digital marketing, the emergence of generative AI ads is revolutionizing brand engagement. These AI-powered interactive ads are not just static images or videos; they are dynamic,…
Albertsons digital sales in Q3 represent more than 7% of grocery revenue
Albertsons Achieves Remarkable Digital Sales Growth, Accounting for Over 7% of Grocery Revenue in Q3 Albertsons Inc. has recently made headlines in the retail industry with its impressive performance in the digital sales domain. The company’s digital sales saw a…
Xometry appoints Wayfair executive Sanjeev Sahni as president
Xometry Appoints Wayfair Executive Sanjeev Sahni as President Xometry Inc., a leading B2B marketplace for manufacturing services, has recently made a significant executive appointment. Sanjeev Singh Sahni has been named the new president of the company. This appointment comes as…
Amazon Business procurement report highlights digital transformation
Amazon Business Procurement Report Highlights Digital Transformation Procurement is no longer just about purchasing goods and services. It has evolved into a strategic function that drives innovation, improves operational efficiency, and fosters resilience across organizations. A recent study conducted by…
JCPenney announces merger with SPARC Group
JCPenney and SPARC Group Merge to Form Catalyst Brands: A Game-Changer in Retail Evolution JCPenney and SPARC Group made waves in the retail industry on Jan. 8 by announcing their merger to establish a new powerhouse entity named Catalyst Brands….
A through-channel marketing guide for B2B ecommerce
A Guide to Through-Channel Marketing for B2B Ecommerce In an era when every brand fights for consumer attention, the key to success often lies in the channels connecting you to your audience. A smart through-channel marketing strategy can engage channel…
Albertsons’ retail media network rolls out API access and TransUnion partnership
Albertsons’ Retail Media Network Enhances Advertising Capabilities with API Access and TransUnion Partnership Albertsons, a prominent player in the retail industry, is making strategic moves to elevate its retail media network’s capabilities. Recently, Albertsons Media Collective, the advertising division of…
VTEX North America EVP Dani Jurado on 2025 B2B ecommerce tech trends
The Future of B2B Ecommerce Tech Trends: Insights from VTEX North America EVP Dani Jurado In the dynamic landscape of B2B ecommerce, staying ahead of technology trends is essential for companies looking to thrive in the digital realm. As we…
Fossil website to integrate Amazon’s Buy with Prime options
Fossil Website to Integrate Amazon’s Buy with Prime Options Fossil, the renowned watch brand, is set to revolutionize its online shopping experience by integrating Amazon’s Buy with Prime options on its website starting in February. This strategic move not only…
Columbia Sportswear begins hunting for a new chief digital officer
Columbia Sportswear: The Quest for a New Chief Digital Officer Columbia Sportswear Co. recently made headlines with the announcement of the departure of Skip Potter, the executive vice president and chief digital information officer. The news came to light through…
