The CMO's Role When Choosing Ad, Marketing Tech
The CMO’s Crucial Role in Selecting Ad and Marketing Technology In today’s digital age, the role of the Chief Marketing Officer (CMO) has evolved significantly. With Forrester analysts estimating that 37% of all new tech project spending will be related…
Google I/O Leads Into Marketing Next 2017
Google I/O Leads Into Marketing Next 2017 Google’s highly anticipated annual developer conference, Google I/O, is set to kick off this week with promises of groundbreaking innovations in its ad platform. The tech giant is leveraging the power of machine…
When Google VPS Becomes Next Search Targeting Option
When Google VPS Becomes the Next Frontier in Search Targeting Google’s unveiling of the visual positioning system (VPS) at its recent I/O conference has opened up a new realm of possibilities for marketers. This innovative technology is set to revolutionize…
If Google's Personal Filter Tab In Search Results Becomes Another Targeting Tool
Google’s Personal Filter Tab: A New Frontier in Targeting Strategies In the ever-evolving landscape of digital marketing, Google never fails to surprise us with its innovative features and tools. The latest buzz in the industry is all about Google’s Personal…
TikTok Adds Post Scheduling to Studio App
TikTok Adds Post Scheduling to Studio App TikTok, the social media platform that has taken the world by storm, has recently introduced a new feature to its Studio app that is set to make the lives of content creators a…
Triller Launches App To Download Your TikTok Clips
Triller Launches App To Download Your TikTok Clips Triller, the popular social media platform, has made a significant move by launching an app that allows users to download their TikTok clips. This development comes at a time when there is…
Searchquake: Consumers Now Consider ChatGPT A Real Google Alternative via @sejournal, @gsterling
Searchquake: Consumers Now Consider ChatGPT A Real Google Alternative In the ever-changing landscape of search engines, a new player has emerged as a potential alternative to the almighty Google – ChatGPT. But is ChatGPT truly a viable substitute for the…
Introduction To Vector Databases And How To Use AI For SEO via @sejournal, @vahandev
Boost Your SEO Strategy: Leveraging Vector Databases and AI In the fast-paced world of digital marketing, staying ahead of the competition is crucial. One of the latest trends revolutionizing the SEO landscape is the use of vector databases in conjunction…
2025 Predictions And 2024 Review: 10 Trends Marketers Need To Know For 2025 via @sejournal, @Kevin_Indig
2025 Predictions And 2024 Review: 10 Trends Marketers Need To Know For 2025 In the fast-paced world of digital marketing, staying ahead of the curve is essential for success. As we look towards the future, it’s crucial to take stock…
“Go-to-Market (GTM): A New Definition” – Karthi Ratnam
Go-to-Market (GTM): A New Definition The last 20 years have seen seismic changes in how buyers buy and how B2B companies market, sell, and deliver value. The primary driver of these changes is of course the digitization of everything –…
