E-commerce CRO

Cyber Week Predictions: The Future of E-Commerce and the Role of AI

As retail continues to adapt to the changing landscape of e-commerce, Salesforce has recently highlighted a significant increase in sales during Cyber Week, projecting a remarkable $311 billion in global sales. This period, observed from the Tuesday before Thanksgiving to…

At WD-40 Co., Ecommerce Underpins All "Must-Win" Battles

In today’s fast-paced business landscape, leveraging digital commerce is essential for sustainable growth. WD-40 Inc., the well-known manufacturer of its iconic multi-purpose product, recognizes this necessity as it gears up to enhance its ecommerce strategy. While ecommerce might be a…

Essendant's Strategic Move into Latin America: Partnering with Mercado Libre for Growth

In an exciting development for the B2B landscape, Essendant Inc., headquartered in Deerfield, Illinois, is expanding its international footprint with a strategic partnership with Mercado Libre, Latin America’s leading online marketplace. With over 30 million products available across 18 countries,…

Maximize Your Savings: Discover Surfshark's Irresistible Black Friday Deals

Black Friday, a shopping extravaganza that has transformed the retail landscape, is not solely about physical goods. This year, Surfshark, a prominent player in the cybersecurity sector, is serving up significant discounts on its suite of VPN, antivirus, and data…

Cyber Monday 2024: Your Guide to Maximizing Online Savings

As the holiday shopping season approaches, online retailers gear up for one of the most significant e-commerce events of the year: Cyber Monday. Originally a single-day shopping frenzy, it has transformed into an extended week of online sales—often referred to…

The Ultimate Guide to Customer Experience in the DACH Region

Looking to win over customers in the DACH region? If so, you’re in the right place. This Guide to Customer Experience in DACH is your comprehensive roadmap for understanding what makes shoppers tick in Germany, Austria, and Switzerland. Today, we’ll…

Anticipating Black Friday and Cyber Monday 2024: Key Trends and Insights

As the holiday season approaches, retailers are preparing for one of the most anticipated shopping events of the year: Black Friday and Cyber Monday. Over the years, these events have transformed from traditional one-day sales into extensive month-long promotions, offering…

Mastering the Art of E-Commerce: Strategies for Boosting Conversion Rates

In the competitive world of e-commerce, businesses constantly strive to maximize their conversion rates. Conversion optimization is far more than just attracting traffic to a website; it involves transforming visitors into paying customers. This article outlines effective strategies retailers can…

The Future of B2B E-Commerce: Navigating a Landscape Transformed by AI

As businesses continue to evolve in a digital-first world, the rise of B2B e-commerce brings both opportunities and challenges. Recent insights from research and consulting firm Gartner reveal that the next few years will see significant changes driven by transformative…

USPS and Toys R Us Join Forces for Holiday Cheer: A Look at Santa's Gift Shoppe

As the holiday season approaches, two iconic American brands are uniting to spread joy among children through a cherished tradition: USPS Operation Santa. This year brings a fresh twist with the unveiling of an online e-commerce catalog, dubbed Santa’s Gift…