CRO Commander: Conversion Rate Optimization Tools & Strategies for Marketers

Empowering Marketers with Advanced Conversion Rate Optimization Tools and Data-Driven Strategies to Maximize Growth, Improve User Experience, and Drive Sustainable Results

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Vertical Velocity: How Ecommerce Sectors Fared In 2024

Vertical Velocity: Analyzing the Performance of E-commerce Sectors in 2024 The e-commerce landscape has witnessed significant growth and transformation in recent years, with 2024 being no exception. As we reflect on the past year, it is essential to delve into…

Kroger Shoppers Receive Free Personalized Tips on Eating Healthier

Kroger Shoppers Receive Free Personalized Tips on Eating Healthier Kroger, one of the largest supermarket chains in the United States, is taking a step further in helping its customers lead healthier lives. The company recently unveiled a new coaching program…

Chicory Launches Shoppable, Contextually Relevant Video Ads

Chicory Launches Shoppable, Contextually Relevant Video Ads Chicory, a leading digital shopper marketing platform, has recently unveiled a groundbreaking feature that is set to revolutionize the way consumers interact with video content online. The company has introduced shoppable, contextually relevant…

L’Oréal taps IBM on AI model for cosmetic research, innovation

L’Oréal taps IBM on AI model for cosmetic research, innovation L’Oréal, the world-renowned cosmetics giant, has recently made waves in the beauty industry by joining forces with tech powerhouse IBM to leverage artificial intelligence (AI) for cosmetic research and innovation….

AI At The Top: Execs Believe In It More Than Entry-Level Marketers

AI At The Top: Execs Believe In It More Than Entry-Level Marketers In the realm of digital marketing, the integration of artificial intelligence (AI) has become increasingly prevalent, revolutionizing the way brands interact with consumers. According to a recent report…

Marketing & customer journey at EBE25: shaping experiences that sell

Marketing & Customer Journey at EBE25: Shaping Experiences that Sell The E-commerce Berlin Expo 2025 is just around the corner, and one track that you definitely shouldn’t miss is the Marketing & Customer Journey track. In today’s competitive digital landscape,…

DeepSeek: Speeding up the planet or levelling with ChatGPT?

DeepSeek vs. ChatGPT: The Race for AI Supremacy In the ever-evolving landscape of artificial intelligence, two contenders have emerged as frontrunners in the quest for supremacy: DeepSeek and ChatGPT. While both platforms boast impressive capabilities, their approaches differ significantly, sparking…

Breaking down AI and tech for e-commerce: insights into the future

Breaking Down AI and Tech for E-Commerce: Insights into the Future Get ready for a glimpse into the future of e-commerce with a focus on AI-driven technologies. The E-commerce Berlin Expo 2025 is set to host groundbreaking discussions that will…

The Push And Pull Of Privacy: Brands Are Walking An Ethical Tightrope

The Push And Pull Of Privacy: Brands Are Walking An Ethical Tightrope In today’s digital age, the issue of privacy has become a hot topic of debate. Consumers are increasingly concerned about how their personal data is being used by…

New CVS Health app arrives as the company’s new primary tool for ecommerce and prescriptions

The CVS Health App Revolutionizes Ecommerce and Prescriptions In a strategic move to streamline ecommerce and health services, CVS has recently unveiled its latest innovation – the CVS Health app. This new app, introduced on January 28th, is set to…