Crossing Roads: PubMatic Earnings Show How SSPs Face Risk PubMatic, a key player in the supply-side platform (SSP) industry, recently reported its earnings, shedding light on the challenges faced by…
brand differentiation
Target Tops Trademark Filings Amid Private Label Growth In the realm of retail, the battle for consumer attention and loyalty is an ongoing challenge. With the rise of e-commerce and…
Stop & Shop to Debut Limited-Edition Shark-Themed Bags for Cape Cod Shoppers
Stop & Shop Makes a Splash with Limited-Edition Shark-Themed Bags for Cape Cod Shoppers Stop & Shop, the well-known East coast grocer, is set to make waves with its latest…
Snapchat Partners with McDonald’s to Promote Snapchat+ Membership
Snapchat Partners with McDonald’s to Promote Snapchat+ Membership In a strategic move to enhance user engagement and loyalty, Snapchat has teamed up with fast-food giant McDonald’s to offer an exciting…
Celebrity Brands Find a ‘Home’ at Dollar General
Celebrity Brands Find a ‘Home’ at Dollar General In the world of retail, collaborations between discount giants and celebrity brands are becoming increasingly common. Dollar General, a prominent discount retailer,…
Walmart Supports American-Made Products With New Program In a world where global supply chains dominate the retail landscape, the significance of supporting local businesses and American-made products cannot be overstated.…
Fresh Express Debuts Crisp New Look
Fresh Express Debuts Crisp New Look: A Fresh Take on Branding Fresh Express, the renowned salad kit maker, has recently unveiled a fresh new look that aims to revamp its…